{"id":160881,"date":"2025-11-04T15:37:14","date_gmt":"2025-11-04T15:37:14","guid":{"rendered":"https:\/\/fitness247.ch\/?page_id=160881"},"modified":"2026-05-13T09:00:23","modified_gmt":"2026-05-13T09:00:23","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/fitness247.ch\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;5&#8243; back_color=&#8221;color-112385&#8243; overlay_alpha=&#8221;60&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; enable_top_divider=&#8221;default&#8221; top_divider=&#8221;gradient&#8221; shape_top_h_use_pixel=&#8221;true&#8221; shape_top_height_percent=&#8221;100&#8243; shape_top_color=&#8221;color-xsdn&#8221; shape_top_opacity=&#8221;100&#8243; shape_top_index=&#8221;0&#8243; bottom_divider=&#8221;gradient&#8221; uncode_shortcode_id=&#8221;157430&#8243; back_color_type=&#8221;uncode-palette&#8221; shape_top_color_type=&#8221;uncode-palette&#8221;][vc_column width=&#8221;1\/1&#8243;][vc_column_text uncode_shortcode_id=&#8221;197810&#8243;]<\/p>\n<h1>Privacy Policy<\/h1>\n<h2 id=\"m716\">Preamble<\/h2>\n<p>With the following privacy policy we would like to inform you which types of your personal data (hereinafter also abbreviated as &#8220;data&#8221;) we process for which purposes and in which scope. The privacy statement applies to all processing of personal data carried out by us, both in the context of providing our services and in particular on our websites, in mobile applications and within external online presences, such as our social media profiles (hereinafter collectively referred to as &#8220;online services&#8221;).<\/p>\n<p>The terms used are not gender-specific.<\/p>\n<p>Last Update: 13. May 2026<\/p>\n<h2>Table of contents<\/h2>\n<ul class=\"index\">\n<li><a class=\"index-link\" href=\"#m716\">Preamble<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m3\">Controller<\/a><\/li>\n<li><a class=\"index-link\" href=\"#mOverview\">Overview of processing operations<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m2427\">Relevant legal bases<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m27\">Security Precautions<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m25\">Transmission of Personal Data<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m24\">International data transfers<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m12\">General Information on Data Retention and Deletion<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m10\">Rights of Data Subjects<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m317\">Business services<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m13\">Business processes and operations<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m605\">Use of online platforms for listing and sales purposes<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m3575\">Providers and services used in the course of business<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m326\">Payment Procedure<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m225\">Provision of online services and web hosting<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m134\">Use of Cookies<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m367\">Registration, Login and User Account<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m104\">Blogs and publication media<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m182\">Contact and Inquiry Management<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m391\">Communication via Messenger<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m406\">Chatbots and chat functions<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m2555\">Artificial Intelligence (AI)<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m17\">Newsletter and Electronic Communications<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m638\">Commercial communication by E-Mail, Postal Mail, Fax or Telephone<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m237\">Sweepstakes and Contests<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m408\">Surveys and Questionnaires<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m263\">Web Analysis, Monitoring and Optimization<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m264\">Online Marketing<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m627\">Affiliate Program<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m299\">Customer Reviews and Ratings<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m136\">Profiles in Social Networks (Social Media)<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m328\">Plugins and embedded functions and content<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m1360\">Processing of data in the context of employment relationships<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m210\">Job Application Process<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m15\">Changes and Updates<\/a><\/li>\n<li><a class=\"index-link\" href=\"#m42\">Terminology and Definitions<\/a><\/li>\n<\/ul>\n<h2 id=\"m3\">Controller<\/h2>\n<p>David\u2019s Fitnesscenter GmbH<br \/>\nZentralstrasse 12<br \/>\n6030 Ebikon<br \/>\nSwitzerland<\/p>\n<p>Authorised Representatives: David Geissh\u00fcsler<\/p>\n<p>E-mail address: info@fitness247.ch<\/p>\n<p>Phone: +41 41 422 03 03<\/p>\n<p>Legal Notice: <a href=\"https:\/\/fitness247.ch\/en\/imprint\/\" target=\"_blank\" rel=\"noopener\">https:\/\/fitness247.ch\/en\/imprint\/<\/a><\/p>\n<h2 id=\"mOverview\">Overview of processing operations<\/h2>\n<p>The following table summarises the types of data processed, the purposes for which they are processed and the concerned data subjects.<\/p>\n<h3>Categories of Processed Data<\/h3>\n<ul>\n<li>Inventory data.<\/li>\n<li>Employee Data.<\/li>\n<li>Payment Data.<\/li>\n<li>Location data.<\/li>\n<li>Contact data.<\/li>\n<li>Content data.<\/li>\n<li>Contract data.<\/li>\n<li>Usage data.<\/li>\n<li>Meta, communication and process data.<\/li>\n<li>Social data.<\/li>\n<li>Job applicant details.<\/li>\n<li>Images and\/ or video recordings.<\/li>\n<li>Event Data (Facebook).<\/li>\n<li>Log data.<\/li>\n<li>Performance and behavioural data.<\/li>\n<li>Working hours data.<\/li>\n<li>Salary data.<\/li>\n<\/ul>\n<h3>Special Categories of Data<\/h3>\n<ul>\n<li>Health Data.<\/li>\n<li>Religious or philosophical beliefs.<\/li>\n<li>Trade union membership.<\/li>\n<\/ul>\n<h3>Categories of Data Subjects<\/h3>\n<ul>\n<li>Service recipients and clients.<\/li>\n<li>Employees.<\/li>\n<li>Prospective customers.<\/li>\n<li>Communication partner.<\/li>\n<li>Users.<\/li>\n<li>Job applicants.<\/li>\n<li>Participants in sweepstakes and competitions.<\/li>\n<li>Business and contractual partners.<\/li>\n<li>Participants.<\/li>\n<li>Third parties.<\/li>\n<li>Customers.<\/li>\n<\/ul>\n<h3>Purposes of Processing<\/h3>\n<ul>\n<li>Provision of contractual services and fulfillment of contractual obligations.<\/li>\n<li>Communication.<\/li>\n<li>Security measures.<\/li>\n<li>Direct marketing.<\/li>\n<li>Web Analytics.<\/li>\n<li>Targeting.<\/li>\n<li>Office and organisational procedures.<\/li>\n<li>Conversion tracking.<\/li>\n<li>Affiliate Tracking.<\/li>\n<li>Affiliate Tracking.<\/li>\n<li>Organisational and Administrative Procedures.<\/li>\n<li>Job Application Process.<\/li>\n<li>Conducting sweepstakes and contests.<\/li>\n<li>Content Delivery Network (CDN).<\/li>\n<li>Feedback.<\/li>\n<li>Polls and Questionnaires.<\/li>\n<li>Marketing.<\/li>\n<li>Profiles with user-related information.<\/li>\n<li>Provision of our online services and usability.<\/li>\n<li>Establishment and execution of employment relationships.<\/li>\n<li>Information technology infrastructure.<\/li>\n<li>Financial and Payment Management.<\/li>\n<li>Public relations.<\/li>\n<li>Sales promotion.<\/li>\n<li>Business processes and management procedures.<\/li>\n<li>Artificial Intelligence (AI).<\/li>\n<\/ul>\n<h2 id=\"m2427\">Relevant legal bases<\/h2>\n<p><strong>Relevant legal basis according to the Swiss Data Protection Act: <\/strong>If you are located in Switzerland, we process your data based on the Federal Act on Data Protection (referred to as &#8220;Swiss DPA&#8221;). Unlike the GDPR, for instance, the Swiss DPA does not generally require that a legal basis for processing personal data be stated and that the processing of personal data is conducted in good faith, lawfully and proportionately (Art. 6 para. 1 and 2 of the Swiss DPA). Furthermore, we only collect personal data for a specific purpose recognizable to the data subject and process it only in a manner compatible with this purpose (Art. 6 para. 3 of the Swiss DPA).<\/p>\n<h2 id=\"m27\">Security Precautions<\/h2>\n<p>We take appropriate technical and organisational measures in accordance with the legal requirements, taking into account the state of the art, the costs of implementation and the nature, scope, context and purposes of processing as well as the risk of varying likelihood and severity for the rights and freedoms of natural persons, in order to ensure a level of security appropriate to the risk.<\/p>\n<p>The measures include, in particular, safeguarding the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as access to, input, transmission, securing and separation of the data. In addition, we have established procedures to ensure that data subjects&#8217; rights are respected, that data is erased, and that we are prepared to respond to data threats rapidly. Furthermore, we take the protection of personal data into account as early as the development or selection of hardware, software and service providers, in accordance with the principle of privacy by design and privacy by default.<\/p>\n<p>Securing online connections through TLS\/SSL encryption technology (HTTPS): To protect the data of users transmitted via our online services from unauthorized access, we employ TLS\/SSL encryption technology. Secure Sockets Layer (SSL) and Transport Layer Security (TLS) are the cornerstones of secure data transmission on the internet. These technologies encrypt the information that is transferred between the website or app and the user&#8217;s browser (or between two servers), thereby safeguarding the data from unauthorized access. TLS, as the more advanced and secure version of SSL, ensures that all data transmissions conform to the highest security standards. When a website is secured with an SSL\/TLS certificate, this is indicated by the display of HTTPS in the URL. This serves as an indicator to users that their data is being securely and encryptedly transmitted.<\/p>\n<h2 id=\"m25\">Transmission of Personal Data<\/h2>\n<p>In the course of processing personal data, it may happen that this data is transmitted to or disclosed to other entities, companies, legally independent organizational units, or individuals. Recipients of this data may include service providers tasked with IT duties or providers of services and content that are integrated into a website. In such cases, we observe the legal requirements and particularly conclude relevant contracts or agreements that serve to protect your data with the recipients of your data.<\/p>\n<h2 id=\"m24\">International data transfers<\/h2>\n<p>Disclosure of Personal Data Abroad: In accordance with the Swiss Data Protection Act (Swiss DPA), we only disclose personal data abroad when an appropriate level of protection for the affected persons is ensured (Art. 16 Swiss DPA). If the Federal Council has not determined an adequate level of protection (list of states: <a href=\"https:\/\/www.bj.admin.ch\/bj\/de\/home\/staat\/datenschutz\/internationales\/anerkennung-staaten.html\" target=\"_blank\" rel=\"noopener\">https:\/\/www.bj.admin.ch\/bj\/de\/home\/staat\/datenschutz\/internationales\/anerkennung-staaten.html<\/a>), we implement alternative security measures.<\/p>\n<p>For data transfers to the USA, we primarily rely on the Data Privacy Framework (DPF), which has been recognized as a secure legal framework by Switzerland&#8217;s adequacy decision of September 15, 2024. Additionally, we have concluded Standard Data Protection Clauses with the respective providers, which have been approved by the Federal Data Protection and Information Commissioner (FDPIC) and establish contractual obligations to protect your data.<\/p>\n<p>This dual safeguard ensures comprehensive protection of your data: The DPF serves as the primary level of protection, while the Standard Data Protection Clauses act as an additional security measure. Should any changes occur within the DPF framework, the Standard Data Protection Clauses will serve as a reliable fallback option. This ensures that your data remains adequately protected even in the event of political or legal changes.<\/p>\n<p>For individual service providers, we will inform you whether they are certified under the DPF and if Standard Data Protection Clauses are in place. The list of certified companies and further information about the DPF can be found on the U.S. Department of Commerce&#8217;s website at <a href=\"https:\/\/www.dataprivacyframework.gov\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.dataprivacyframework.gov\/.<\/a><\/p>\n<p>For data transfers to other third countries, appropriate safeguards apply, including international agreements, specific guarantees, FDPIC-approved Standard Data Protection Clauses, or internal company data protection regulations previously recognized by the FDPIC or a competent data protection authority of another country.<\/p>\n<p>Under Art. 16 of the Swiss DPA, exceptions can be made for the disclosure of data abroad if certain conditions are met, including the consent of the affected person, contract execution, public interest, protection of life or physical integrity, publicly made data, or data from a legally provided register. Such disclosures always comply with the legal requirements.<\/p>\n<p>We will inform you which of our service providers are certified under the Data Privacy Framework as part of our privacy notices.<\/p>\n<h2 id=\"m12\">General Information on Data Retention and Deletion<\/h2>\n<p>We delete personal data that we process in accordance with legal regulations as soon as the underlying consents are revoked or no further legal bases for processing exist. This applies to cases where the original purpose of processing is no longer applicable or the data is no longer needed. Exceptions to this rule exist if statutory obligations or special interests require a longer retention or archiving of the data.<\/p>\n<p>In particular, data that must be retained for commercial or tax law reasons, or whose storage is necessary for legal prosecution or protection of the rights of other natural or legal persons, must be archived accordingly.<\/p>\n<p>Our privacy notices contain additional information on the retention and deletion of data specifically applicable to certain processing processes.<\/p>\n<p>In cases where multiple retention periods or deletion deadlines for a date are specified, the longest period always prevails.<\/p>\n<p>Data that is no longer stored for its originally intended purpose but due to legal requirements or other reasons are processed exclusively for the reasons justifying their retention.<\/p>\n<p>Data Retention and Deletion: The following general retention and archiving periods apply under Swiss law:<\/p>\n<ul>\n<li>10 years &#8211; Retention period for books and records, annual financial statements, inventories, management reports, opening balances, accounting vouchers and invoices, as well as all necessary working instructions and other organizational documents (Article 958f of the Swiss Code of Obligations (OR)).<\/li>\n<li>10 years &#8211; Data necessary to consider potential claims for damages or similar contractual claims and rights, as well as for the processing of related inquiries based on previous business experiences and usual industry practices, will be stored for the statutory limitation period of ten years, unless a shorter period of five years is applicable, which is relevant in certain cases (Articles 127, 130 OR). Claims for rent, lease, and interest on capital, as well as other periodic services, for the delivery of food, for board and lodging, for innkeeper debts, as well as for craftsmanship, small-scale sales of goods, medical care, professional services by lawyers, legal agents, procurators, and notaries, and from the employment relationship of employees, expire after five years (Article 128 OR).<\/li>\n<\/ul>\n<p>Start of the period at the end of the year: If a period does not expressly start on a specific date and lasts at least one year, it automatically begins at the end of the calendar year in which the event triggering the period occurred. In the case of ongoing contractual relationships in the context of which data is stored, the event triggering the deadline is the time at which the termination or other termination of the legal relationship takes effect.<\/p>\n<h2 id=\"m10\">Rights of Data Subjects<\/h2>\n<p>Rights of the data subjects under the Swiss DPA:<\/p>\n<p>As the data subject, you have the following rights in accordance with the provisions of the Swiss DPA:<\/p>\n<ul>\n<li><strong>Right to information: <\/strong>You have the right to request confirmation as to whether personal data concerning you are being processed, and to receive the information necessary for you to assert your rights under the Swiss DPA\u00a0and to ensure transparent data processing.<\/li>\n<li><strong>Right to data release or transfer: <\/strong>You have the right to request the release of your personal data, which you have provided to us, in a common electronic format, as well as its transfer to another data controller, provided this does not require disproportionate effort.<\/li>\n<li><strong>Right to rectification: <\/strong>You have the right to request the rectification of inaccurate personal data concerning you.<\/li>\n<li><strong>Right to object, deletion, and destruction: <\/strong>You have the right to object to the processing of your data, as well as to request that personal data concerning you be deleted or destroyed.<\/li>\n<\/ul>\n<h2 id=\"m317\">Business services<\/h2>\n<p>We process personal data of our contractual and business partners, such as Customers, Clients, Prospective Customers, Suppliers and other cooperation partners (collectively referred to as &#8220;Contractual Partners&#8221;), for the initiation, execution and settlement of contractual relationships as well as comparable legal relationships. This also includes pre-contractual measures carried out at the request of the parties and communication related to the respective contractual relationship.<\/p>\n<p>Processing serves in particular to fulfil our primary and secondary contractual obligations. This includes providing the agreed services, any update and information obligations, handling warranty claims and other service disruptions, processing revocations, terminations of continuing obligations, reversals, refunds as well as handling other contract-related statements and enquiries. Both one-off contracts and ongoing contractual relationships are covered.<\/p>\n<p>In particular, we process master data such as name, address and where applicable company name; contact details such as email address and telephone number; contract and service data such as subject matter of the contract, duration of the contract, order or transaction number; usage and performance data; payment and billing data; as well as communication content and histories. Where necessary, we also process data disclosed or transmitted to us in connection with carrying out an assignment.<\/p>\n<p>Furthermore, we process the data to safeguard our rights and to comply with legal obligations. This particularly includes commercial law and tax law retention requirements, documentation obligations as well as possible duties of proof or accountability. Processing may also take place on the basis of our legitimate interests in proper business management, internal administration, risk control and IT security as well as in protecting our business operations and Contractual Partners against misuse or threats to data, secrets or other legal assets. This may include involving external Service Providers such as IT- and telecommunications providers, transport- or logistics companies, payment service providers, banks, tax advisors or legal advisors or other vicarious agents insofar as this is required for executing contracts or fulfilling legal obligations.<\/p>\n<p>Personal data will only be passed on to third parties if this is necessary for fulfilling a contract or conducting pre-contractual measures; safeguarding legitimate interests; or complying with statutory obligations. We will inform you separately within this privacy policy about any further processing activities\u2014particularly those undertaken for marketing purposes.<\/p>\n<p>Which specific data is required in each case will be communicated to Contractual Partners during collection\u2014for example by appropriate labelling in online forms or during personal contact.<\/p>\n<p>Data will be deleted once it is no longer required for these purposes provided there are no statutory retention requirements preventing deletion. Statutory retention periods\u2014particularly under commercial- or tax law\u2014may require longer storage periods. Data transmitted in connection with a specific assignment will be deleted after completion of that assignment and expiration of any applicable retention period unless further statutory or contractual storage obligations exist.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Payment Data (e.g. bank details, invoices, payment history); Contact data (e.g. postal and email addresses or phone numbers). Contract data (e.g. contract object, duration, customer category).<\/li>\n<li><strong>Special categories of personal data:<\/strong> Health Data.<\/li>\n<li><strong>Data subjects:<\/strong> Service recipients and clients; Prospective customers. Business and contractual partners.<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Provision of contractual services and fulfillment of contractual obligations; Communication; Office and organisational procedures; Organisational and Administrative Procedures. Business processes and management procedures.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Personal Training: <\/strong>The processes within the scope of personal training include the acquisition and management of client data, encompassing the collection, storage, and use of contact information, training preferences, and individual goals. At the beginning of a training relationship, comprehensive health information such as allergies, pre-existing conditions, medications, and injury history is gathered to develop safe and effective training programs. The creation of customized training plans is based on the analysis of personal fitness data, objectives, and progress measurements of clients. Personal data are used for coordinating training sessions and locations to ensure smooth organisation and communication. Conducting regular fitness assessments and performance tests requires the collection and evaluation of individual performance data to monitor progress and adjust training plans accordingly. For providing supplementary services like nutritional advice or lifestyle coaching, additional personal data are processed to offer holistic care. Regular feedback discussions and evaluations are conducted for continuous improvement of training quality and client satisfaction; these may also involve personal data. Communication with clients occurs through various channels such as email, phone or messenger services, where personal data are exchanged to schedule appointments, answer questions, and provide support; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<\/ul>\n<h2 id=\"m13\">Business processes and operations<\/h2>\n<p>Personal data of service recipients and clients &#8211; including customers, clients, or in specific cases, mandates, patients, or business partners as well as other third parties &#8211; are processed within the framework of contractual and comparable legal relationships and pre-contractual measures such as the initiation of business relations. This data processing supports and facilitates business processes in areas such as customer management, sales, payment transactions, accounting, and project management.<\/p>\n<p>The collected data is used to fulfil contractual obligations and make business processes efficient. This includes the execution of business transactions, the management of customer relationships, the optimisation of sales strategies, and ensuring internal invoicing and financial processes. Additionally, the data supports the protection of the rights of the controller and promotes administrative tasks as well as the organisation of the company.<\/p>\n<p>Personal data may be transferred to third parties if necessary for fulfilling the mentioned purposes or legal obligations. After legal retention periods expire or when the purpose of processing no longer applies, the data will be deleted. This also includes data that must be stored for longer periods due to tax law and legal obligations to provide evidence.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Payment Data (e.g. bank details, invoices, payment history); Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.); Contract data (e.g. contract object, duration, customer category); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features); Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties). Log data (e.g. log files concerning logins or data retrieval or access times.).<\/li>\n<li><strong>Data subjects:<\/strong> Service recipients and clients; Prospective customers; Communication partner (Recipients of e-mails, letters, etc.); Business and contractual partners; Customers; Third parties; Users (e.g. website visitors, users of online services). Employees (e.g. employees, job applicants, temporary workers, and other personnel.).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Provision of contractual services and fulfillment of contractual obligations; Office and organisational procedures; Business processes and management procedures; Security measures; Provision of our online services and usability; Communication; Marketing; Sales promotion; Public relations; Financial and Payment Management. Information technology infrastructure (Operation and provision of information systems and technical devices, such as computers, servers, etc.)).<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Customer Management and Customer Relationship Management (CRM): <\/strong>Processes required in the context of customer management and Customer Relationship Management (CRM) include customer acquisition in compliance with data protection regulations, measures to promote customer retention and loyalty, effective customer communication, complaint management and customer service with consideration of data protection, data management and analysis to support the customer relationship, management of CRM systems, secure account management, customer segmentation and targeting; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Contact management and contact maintenance: <\/strong>Processes required in the context of organizing, maintaining, and securing contact information (e.g., setting up and maintaining a central contact database, regular updates of contact information, monitoring data integrity, implementing data protection measures, ensuring access controls, conducting backups and restorations of contact data, training employees in effective use of contact management software, regular review of communication history and adjustment of contact strategies); <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Customer Account: <\/strong>Customers can create an account within our online offer (e.g. customer or user account, &#8220;customer account&#8221; for short). If the registration of a customer account is required, customers will be informed of this as well as of the details required for registration. The customer accounts are not public and cannot be indexed by search engines. In the course of registration and subsequent registration and use of the customer account, we store the IP addresses of the contractual partners along with the access times, in order to be able to prove the registration and prevent any misuse of the customer account. If the customer account has been terminated, the customer account data will be deleted after the termination date, unless it is retained for purposes other than provision in the customer account or must be retained for legal reasons (e.g. internal storage of customer data, order transactions or invoices). It is the customers&#8217; responsibility to back up their data when terminating the customer Account; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>General Payment Transactions: <\/strong>Procedures required for carrying out payment transactions, monitoring bank accounts, and controlling payment flows (e.g., creation and verification of transfers, processing of direct debit transactions, checking of account statements, monitoring of incoming and outgoing payments, management of chargebacks, account reconciliation, cash management); <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Accounting, accounts payable, accounts receivable: <\/strong>Procedures required for the collection, processing, and control of business transactions in the area of accounts payable and receivable accounting (e.g., creation and verification of incoming and outgoing invoices, monitoring and management of outstanding items, execution of payment transactions, handling of dunning processes, account reconciliation within the scope of receivables and payables, accounts payable accounting, and accounts receivable accounting); <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Financial Accounting and Taxes: <\/strong>Procedures required for the collection, management, and control of finance-related business transactions as well as for the calculation, reporting, and payment of taxes (e.g., accounting and posting of business transactions, preparation of quarterly and annual financial statements, execution of payment transactions, handling of dunning processes, account reconciliation, tax consulting, preparation and submission of tax returns, management of tax affairs); <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Marketing, advertising, and sales promotion: <\/strong>Processes required in the context of marketing, advertising, and sales promotion (e.g., market analysis and audience targeting, development of marketing strategies, planning and execution of advertising campaigns, design and production of advertising materials, online marketing including SEO and social media campaigns, event marketing and trade show participation, customer loyalty programs, sales promotion measures, performance measurement and optimisation of marketing activities, budget management and cost control); <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Public Relations: <\/strong>Processes required in the context of public relations and public relations activities (e.g., development and implementation of communication strategies, planning and execution of PR campaigns, creation and distribution of press releases, maintenance of media contacts, monitoring and analysis of media response, organisation of press conferences and public events, crisis communication, creation of content for social media and corporate websites, management of corporate branding); <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<\/ul>\n<h2 id=\"m605\">Use of online platforms for listing and sales purposes<\/h2>\n<p>We offer our services on online platforms operated by other service providers. In addition to our privacy policy, the privacy policies of the respective platforms apply. This is particularly true with regard to the payment process and the methods used on the platforms for performance measuring and behaviour-related marketing.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Payment Data (e.g. bank details, invoices, payment history); Contact data (e.g. postal and email addresses or phone numbers); Contract data (e.g. contract object, duration, customer category); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Data subjects:<\/strong> Service recipients and clients. Business and contractual partners.<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Provision of contractual services and fulfillment of contractual obligations; Marketing. Business processes and management procedures.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>SportsNow: <\/strong>Provision of an online platform for managing classes and subscriptions, booking training sessions and digital membership contracts. SportsNow facilitates the arrangement and processing of services between gyms and end customers. Legal basis: Legitimate interests (Art. 6(1)(f) GDPR) and, where applicable, performance of a contract (Art. 6(1)(b) GDPR); <strong>Service provider<\/strong>: SportsNow GmbH, Effingerstrasse 4, 3011 Bern, Switzerland; <strong>Website:<\/strong> <a href=\"https:\/\/www.sportsnow.ch\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.sportsnow.ch\/<\/a>. <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.sportsnow.ch\/de\/privacy_policy\" target=\"_blank\" rel=\"noopener\">https:\/\/www.sportsnow.ch\/de\/privacy_policy<\/a>.<\/li>\n<\/ul>\n<h2 id=\"m3575\">Providers and services used in the course of business<\/h2>\n<p>As part of our business activities, we use additional services, platforms, interfaces or plug-ins from third-party providers (in short, &#8220;services&#8221;) in compliance with legal requirements. Their use is based on our interests in the proper, legal and economic management of our business operations and internal organization.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Payment Data (e.g. bank details, invoices, payment history); Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.); Contract data (e.g. contract object, duration, customer category); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Data subjects:<\/strong> Service recipients and clients; Prospective customers. Business and contractual partners.<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Provision of contractual services and fulfillment of contractual obligations; Office and organisational procedures. Business processes and management procedures.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Bexio: <\/strong>Management of customer and supplier data, preparation of quotations, invoicing, accounting (recording and management of business transactions), payroll accounting (payroll processing), payment processing (monitoring of incoming and outgoing payments), inventory management (stock management of goods), task and project management; <strong>Service provider<\/strong>: bexio AG, Alte Jonastrasse 24, 8640 rapperswil, Switzerland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.bexio.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.bexio.com\/<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.bexio.com\/de-CH\/richtlinien\/datenschutz\" target=\"_blank\" rel=\"noopener\">https:\/\/www.bexio.com\/de-CH\/richtlinien\/datenschutz<\/a>. <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/cdn.www.bexio.com\/assets\/content\/documents\/legal\/auftragsverarbeitung_DE.pdf\" target=\"_blank\" rel=\"noopener\">https:\/\/cdn.www.bexio.com\/assets\/content\/documents\/legal\/auftragsverarbeitung_DE.pdf<\/a>.<\/li>\n<\/ul>\n<h2 id=\"m326\">Payment Procedure<\/h2>\n<p>Within the framework of contractual and other legal relationships, due to legal obligations or otherwise on the basis of our legitimate interests, we offer data subjects efficient and secure payment options and use other service providers for this purpose in addition to banks and credit institutions (collectively referred to as &#8220;payment service providers&#8221;). Payment transactions are carried out exclusively via encrypted connections in accordance with the state of the art, ensuring that the data entered is protected from unauthorized access during transmission.<\/p>\n<p>The data processed by the payment service providers includes inventory data, such as the name and address, bank data, such as account numbers or credit card numbers, passwords, TANs and checksums, as well as the contract, total and recipient-related information. The information is required to carry out the transactions. However, the data entered is only processed by the payment service providers and stored with them. I.e. we do not receive any account or credit card related information, but only information with confirmation or negative information of the payment. Under certain circumstances, the data may be transmitted by the payment service providers to credit agencies. The purpose of this transmission is to check identity and creditworthiness. Please refer to the terms and conditions and data protection information of the payment service providers.<\/p>\n<p>The terms and conditions and data protection information of the respective payment service providers apply to the payment transactions and can be accessed within the respective websites or transaction applications. We also refer to these for further information and the assertion of revocation, information and other data subject rights.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Payment Data (e.g. bank details, invoices, payment history); Contract data (e.g. contract object, duration, customer category); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features); Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties). Contact data (e.g. postal and email addresses or phone numbers).<\/li>\n<li><strong>Data subjects:<\/strong> Service recipients and clients; Business and contractual partners. Prospective customers.<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Provision of contractual services and fulfillment of contractual obligations; Business processes and management procedures. Office and organisational procedures.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Stripe: <\/strong>Payment-Service-Provider (technical integration of online-payment-methods); <strong>Service provider<\/strong>: Stripe, Inc., 510 Townsend Street, San Francisco, CA 94103, USA; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/stripe.com\/de\" target=\"_blank\" rel=\"noopener\">https:\/\/stripe.com\/de<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/stripe.com\/en-de\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/stripe.com\/en-de\/privacy<\/a>. <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF).<\/li>\n<li><strong>TWINT: <\/strong>Payment services (payment systems, apps, card terminals and POS systems, transaction management); <strong>Service provider<\/strong>: TWINT AG, Stauffacherstrasse 41, CH-8004 Z\u00fcrich, Switzerland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.twint.ch\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.twint.ch\/<\/a>. <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.twint.ch\/datenschutz\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.twint.ch\/datenschutz\/<\/a>.<\/li>\n<\/ul>\n<h2 id=\"m225\">Provision of online services and web hosting<\/h2>\n<p>We process user data in order to be able to provide them with our online services. For this purpose, we process the IP address of the user, which is necessary to transmit the content and functions of our online services to the user&#8217;s browser or terminal device.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features); Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties); Log data (e.g. log files concerning logins or data retrieval or access times.). Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.).<\/li>\n<li><strong>Data subjects:<\/strong> Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Provision of our online services and usability; Information technology infrastructure (Operation and provision of information systems and technical devices, such as computers, servers, etc.)); Security measures. Content Delivery Network (CDN).<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Provision of online offer on rented hosting space: <\/strong>For the provision of our online services, we use storage space, computing capacity and software that we rent or otherwise obtain from a corresponding server provider (also referred to as a &#8220;web hoster&#8221;); <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Collection of Access Data and Log Files: <\/strong>Access to our online service is logged in the form of so-called &#8220;server log files&#8221;. Server log files may include the address and name of the accessed web pages and files, date and time of access, transferred data volumes, notification of successful retrieval, browser type along with version, the user&#8217;s operating system, referrer URL (the previously visited page), and typically IP addresses and the requesting provider. The server log files can be used for security purposes, e.g., to prevent server overload (especially in the case of abusive attacks, known as DDoS attacks), and to ensure server load management and stability; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR). <\/span><strong>Retention period:<\/strong> Log file information is stored for a maximum period of 30 days and then deleted or anonymized. Data, the further storage of which is necessary for evidence purposes, are excluded from deletion until the respective incident has been finally clarified.<\/li>\n<li><strong>E-mail Sending and Hosting: <\/strong>The web hosting services we use also include sending, receiving and storing e-mails. For these purposes, the addresses of the recipients and senders, as well as other information relating to the sending of e-mails (e.g. the providers involved) and the contents of the respective e-mails are processed. The above data may also be processed for SPAM detection purposes. Please note that e-mails on the Internet are generally not sent in encrypted form. As a rule, e-mails are encrypted during transport, but not on the servers from which they are sent and received (unless a so-called end-to-end encryption method is used). We can therefore accept no responsibility for the transmission path of e-mails between the sender and reception on our server; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>HostPress: <\/strong>Services in the field of the provision of information technology infrastructure and related services (e.g. storage space and\/or computing capacities); <strong>Service provider<\/strong>: HostPress GmbH, Bahnhofstra\u00dfe 34, 66571 Eppelborn, Germany; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.hostpress.de\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.hostpress.de\/<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.hostpress.de\/datenschutz\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.hostpress.de\/datenschutz\/<\/a>. <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/www.hostpress.de\/adv\" target=\"_blank\" rel=\"noopener\">https:\/\/www.hostpress.de\/adv<\/a>.<\/li>\n<li><strong>Cloudflare: <\/strong>Content-Delivery-Network (CDN) &#8211; service with whose help contents of our online services, in particular large media files, such as graphics or scripts, can be delivered faster and more securely with the help of regionally distributed servers connected via the Internet; <strong>Service provider<\/strong>: Cloudflare, Inc., 101 Townsend St, San Francisco, CA 94107, USA; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.cloudflare.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.cloudflare.com\/privacypolicy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com\/privacypolicy\/<\/a>; <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/www.cloudflare.com\/cloudflare-customer-dpa\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com\/cloudflare-customer-dpa\/<\/a>. <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Standard Contractual Clauses (<a href=\"https:\/\/www.cloudflare.com\/cloudflare-customer-scc\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com\/cloudflare-customer-scc\/<\/a>), Data Privacy Framework (DPF), Standard Contractual Clauses (<a href=\"https:\/\/www.cloudflare.com\/cloudflare-customer-scc\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com\/cloudflare-customer-scc\/<\/a>).<\/li>\n<li><strong>bunny.net: <\/strong>Content-Delivery-Network (CDN) &#8211; service with whose help contents of our online services, in particular large media files, such as graphics or scripts, can be delivered faster and more securely with the help of regionally distributed servers connected via the Internet; <strong>Service provider<\/strong>: BUNNYWAY d.o.o., Cesta komandanta Staneta 4A, 1215 Medvode, Slovenia; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/bunny.net\" target=\"_blank\" rel=\"noopener\">https:\/\/bunny.net<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/bunny.net\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/bunny.net\/privacy<\/a>. <strong>Data Processing Agreement:<\/strong> Provided by the service provider.<\/li>\n<li><strong>bunny.net Video Player: <\/strong>Streaming and playback of video content, adaptive bitrate adjustment (automatic adaptation of video quality to internet speed), integration into websites via embedding code, provision of analytics functions (e.g. number of views, playback duration), management of video files in a cloud environment; <strong>Service provider<\/strong>: BUNNYWAY d.o.o., Cesta komandanta Staneta 4A, 1215 Medvode, Slovenia; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/bunny.net\" target=\"_blank\" rel=\"noopener\">https:\/\/bunny.net<\/a>. <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/bunny.net\/privacy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/bunny.net\/privacy\/<\/a>.<\/li>\n<\/ul>\n<h2 id=\"m134\">Use of Cookies<\/h2>\n<p>The term &#8220;cookies&#8221; refers to functions that store information on users&#8217; devices and read it from them. Cookies can also be used for different purposes, such as ensuring the functionality, security, and convenience of online services, as well as analyzing visitor traffic. We use cookies in accordance with legal regulations. If necessary, we obtain users&#8217; consent in advance. If consent is not required, we rely on our legitimate interests. This applies when storing and reading information is essential to provide explicitly requested content and functions. This includes, for example, saving settings and ensuring the functionality and security of our online services. Consent can be withdrawn at any time. We clearly inform users about the scope of the consent and which cookies are used.<\/p>\n<p><strong>Information on legal data protection bases:<\/strong> Whether we process personal data using cookies depends on users&#8217; consent. If consent is given, it serves as the legal basis. Without consent, we rely on our legitimate interests, as outlined in this section and in the context of the respective services and procedures.<\/p>\n<p><strong>Storage duration:<\/strong> The following types of cookies are distinguished based on their storage duration:<\/p>\n<ul>\n<li><strong>Temporary cookies (also: session cookies):<\/strong> Temporary cookies are deleted at the latest after a user leaves an online service and closes their device (e.g., browser or mobile application).<\/li>\n<li><strong>Permanent cookies:<\/strong> Permanent cookies remain stored even after the device is closed. For example, the login status can be saved, and preferred content can be displayed directly when the user revisits a website. Additionally, the user data collected with cookies may be used for audience measurement. Unless we provide explicit information to users about the type and storage duration of cookies (e.g., when obtaining consent), users should assume that these are permanent and may have a storage duration of up to two years.<\/li>\n<\/ul>\n<p><strong>General information on withdrawal and objection (opt-out):<\/strong> Users can withdraw their consent at any time and also object to the processing according to legal regulations, including through the privacy settings of their browser.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Data subjects:<\/strong> Users (e.g. website visitors, users of online services).<\/li>\n<\/ul>\n<h2 id=\"m367\">Registration, Login and User Account<\/h2>\n<p>Users can create a user account. Within the scope of registration, the required mandatory information is communicated to the users and processed for the purposes of providing the user account on the basis of contractual fulfilment of obligations. The processed data includes in particular the login information (name, password and an e-mail address).<\/p>\n<p>Within the scope of using our registration and login functions as well as the use of the user account, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user&#8217;s protection against misuse and other unauthorized use. This data will not be passed on to third parties unless it is necessary to pursue our claims or there is a legal obligation to do so.<\/p>\n<p>Users may be informed by e-mail of information relevant to their user account, such as technical changes.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Log data (e.g. log files concerning logins or data retrieval or access times.).<\/li>\n<li><strong>Data subjects:<\/strong> Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Provision of contractual services and fulfillment of contractual obligations; Security measures; Organisational and Administrative Procedures. Provision of our online services and usability.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;. Deletion after termination.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Registration with a real name: <\/strong>Due to the nature of our community, we ask users to use our services only with their real names. This means that the use of pseudonyms is not permitted; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR).<\/span><\/li>\n<li><strong>Users&#8217; profiles are public: <\/strong>The users&#8217; profiles are not publicly visible or accessible.<\/li>\n<li><strong>Deletion of data after termination: <\/strong>If users have terminated their user account, their data relating to the user account will be deleted, subject to any legal permission, obligation or consent of the users; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR).<\/span><\/li>\n<\/ul>\n<h2 id=\"m104\">Blogs and publication media<\/h2>\n<p>We use blogs or comparable means of online communication and publication (hereinafter &#8220;publication medium&#8221;). Readers&#8217; data will only be processed for the purposes of the publication medium to the extent necessary for its presentation and communication between authors and readers or for security reasons. For the rest, we refer to the information on the processing of visitors to our publication medium within the scope of this privacy policy.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Data subjects:<\/strong> Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Feedback (e.g. collecting feedback via online form). Provision of our online services and usability.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<h2 id=\"m182\">Contact and Inquiry Management<\/h2>\n<p>When contacting us (e.g. via mail, contact form, e-mail, telephone or via social media) as well as in the context of existing user and business relationships, the information of the inquiring persons is processed to the extent necessary to respond to the contact requests and any requested measures.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.). Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Data subjects:<\/strong> Communication partner (Recipients of e-mails, letters, etc.).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Communication; Organisational and Administrative Procedures; Feedback (e.g. collecting feedback via online form). Provision of our online services and usability.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Contact form: <\/strong>Upon contacting us via our contact form, email, or other means of communication, we process the personal data transmitted to us for the purpose of responding to and handling the respective matter. This typically includes details such as name, contact information, and possibly additional information provided to us that is necessary for appropriate processing. We use this data exclusively for the stated purpose of contact and communication; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<\/ul>\n<h2 id=\"m391\">Communication via Messenger<\/h2>\n<p>We use messenger services for communication purposes and therefore ask you to observe the following information regarding the functionality of the messenger services, encryption, use of the metadata of the communication and your objection options.<\/p>\n<p>You can also contact us by alternative means, e.g. telephone or e-mail. Please use the contact options provided to you or use the contact options provided within our online services.<\/p>\n<p>In the case of encryption of content (i.e. the content of your message and attachments), we point out that the communication content (i.e. the content of the message and attachments) is encrypted end-to-end. This means that the content of the messages is not visible, not even by the messenger service providers themselves. You should always use a current version of the messenger service with activated encryption, so that the encryption of the message contents is guaranteed.<\/p>\n<p>However, we would like to point out to our communication partners that although messenger service providers do not see the content, they can find out that and when communication partners communicate with us and process technical information on the communication partner&#8217;s device used and, depending on the settings of their device, also location information (so-called metadata).<\/p>\n<p><strong>Information on Legal basis: <\/strong> If we ask communication partners for permission before communicating with them via messenger services, the legal basis of our processing of their data is their consent. Otherwise, if we do not request consent and you contact us, for example, voluntarily, we use messenger services in our dealings with our contractual partners and as part of the contract initiation process as a contractual measure and in the case of other interested parties and communication partners on the basis of our legitimate interests in fast and efficient communication and meeting the needs of our communication partners for communication via messenger services. We would also like to point out that we do not transmit the contact data provided to us to the messenger service providers for the first time without your consent.<\/p>\n<p><strong>Withdrawal, objection and deletion: <\/strong> You can withdraw your consent or object to communication with us via messenger services at any time. In the case of communication via messenger services, we delete the messages in accordance with our general data retention policy (i.e. as described above after the end of contractual relationships, archiving requirements, etc.) and otherwise as soon as we can assume that we have answered any information provided by the communication partners, if no reference to a previous conversation is to be expected and there are no legal obligations to store the messages to prevent their deletion.<\/p>\n<p><strong>Reservation of reference to other means of communication:<\/strong> For your security, we kindly ask for your understanding that we may not respond to enquiries via messenger for specific reasons. This applies in situations where contract details require heightened confidentiality or a response via messenger does not meet formal requirements. In such cases, we recommend using more appropriate communication channels.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Data subjects:<\/strong> Communication partner (Recipients of e-mails, letters, etc.). Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Communication. Direct marketing (e.g. by e-mail or postal).<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Instagram: <\/strong>Messaging via the social network Instagram; <strong>Service provider<\/strong>: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.instagram.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.instagram.com<\/a>. <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/privacycenter.instagram.com\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/privacycenter.instagram.com\/policy\/<\/a>.<\/li>\n<li><strong>Facebook-Messenger: <\/strong>Sending and receiving text messages, making voice and video calls, creating group chats, sharing files and media, transmitting location information, synchronising contacts, encrypting messages; <strong>Service provider<\/strong>: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.facebook.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/privacy\/policy\/<\/a>; <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/www.facebook.com\/legal\/terms\/dataprocessing\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/terms\/dataprocessing<\/a>. <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Standard Contractual Clauses (<a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>), Data Privacy Framework (DPF), Standard Contractual Clauses (<a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>).<\/li>\n<li><strong>WhatsApp: <\/strong>A communication service that enables the sending and receiving of text messages, voice messages, images, videos, documents, as well as voice and video calls over the internet. Communication is conducted through end-to-end encryption, ensuring that content is accessible only to the involved communication partners. To provide the service, the platform processes metadata (e.g., phone numbers, timestamps, device information) and may use this data for functionality enhancement, security, and service optimisation; <strong>Service provider<\/strong>: WhatsApp Ireland Limited, Merrion Road 4, D04 X2K5 Dublin, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.whatsapp.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.whatsapp.com\/<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.whatsapp.com\/legal\/privacy-policy-eea\" target=\"_blank\" rel=\"noopener\">https:\/\/www.whatsapp.com\/legal\/privacy-policy-eea<\/a>. <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF).<\/li>\n<li><strong>TikTok: <\/strong>Social network, allows the sharing of photos and videos, commenting on and favouriting posts, messaging, subscribing to accounts; <strong>Service provider<\/strong>: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland and TikTok Information Technologies UK Limited, Kaleidoscope, 4 Lindsey Street, London, United Kingdom, EC1A 9HP; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.tiktok.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.tiktok.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.tiktok.com\/legal\/page\/us\/privacy-policy\/en\" target=\"_blank\" rel=\"noopener\">https:\/\/www.tiktok.com\/legal\/page\/us\/privacy-policy\/en<\/a>. <strong>Data Processing Agreement:<\/strong> Provided by the service provider.<\/li>\n<\/ul>\n<h2 id=\"m406\">Chatbots and chat functions<\/h2>\n<p>We provide online chats and chatbot functions as a means of communication (together referred to as &#8220;Chat Services&#8221;). A chat is an online conversation that is conducted with a certain degree of immediacy. A chatbot is software that answers users&#8217; questions or informs them about messages. If you use our chat functions, we may process your personal data.<\/p>\n<p>If you use our Chat Services within an online platform, your identification number is also stored within the respective platform. We may also collect information about which users interact with our Chat Services and when. Furthermore, we store the content of your conversations via the Chat Services and log registration and consent processes in order to be able to prove these in accordance with legal requirements.<\/p>\n<p>We would like to inform users that the respective platform provider can find out that and when users communicate with our Chat Services and can collect technical information about the user&#8217;s device used and, depending on the settings of their device, also location information (so-called metadata) for the purpose of optimising the respective services and for security purposes. Likewise, the metadata of communication via Chat Services (i.e., information about who has communicated with whom) could be used by the respective platform providers for marketing purposes or to display advertising tailored to users in accordance with their regulations, to which we refer for further information.<\/p>\n<p>If users agree to activate information with regular messages to a chatbot, they have the possibility to unsubscribe from the information for the future at any time. The chatbot points out to users how and with which terms they can unsubscribe the messages. By unsubscribing from the chatbot messages, Users&#8217; data is deleted from the directory of message recipients.<\/p>\n<p>We use the aforementioned information to operate our Chat Services, e.g. to address users personally, to answer their inquiries, to transmit any requested content and also to improve our Chat Services (e.g. to &#8220;teach&#8221; chatbots answers to frequently asked questions or to identify unanswered inquiries).<\/p>\n<p><strong>Information on Legal basis:<\/strong> We use the Chat Services on the basis of a consent if we first obtain the permission of the users to process their data by the Chat Services (this applies in cases where users are asked for consent, e.g. so that a chatbot regularly sends them messages). If we use Chat Services to answer user queries about our services or our company, this is done for contractual and pre-contractual communication. In addition, we use Chat Services based on our legitimate interests in optimizing the Chat Services, its operating efficiency and enhancing the positive user experience.<\/p>\n<p><strong>Withdrawal, objection and deletion:<\/strong> You can revoke a given consent at any time or contradict the processing of your data in the context of our chatbot use.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Data subjects:<\/strong> Communication partner (Recipients of e-mails, letters, etc.); Prospective customers. Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Communication; Provision of our online services and usability. Artificial Intelligence (AI).<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Chatbase: <\/strong>Creation and management of chatbots, analysis of user interactions, automation of processing user or customer inquiries, provision of chat logs and reports on the performance of the chatbots; <strong>Service provider<\/strong>: Chatbase.co Inc., 215 Bergeron Centre, 4700 Keele Street, M3J 1P3 Toronto, Canada; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.chatbase.co\" target=\"_blank\" rel=\"noopener\">https:\/\/www.chatbase.co<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.chatbase.co\/legal\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/www.chatbase.co\/legal\/privacy<\/a>; <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/www.chatbase.co\/legal\/dpa\" target=\"_blank\" rel=\"noopener\">https:\/\/www.chatbase.co\/legal\/dpa<\/a>. <strong>Further Information:<\/strong> <a href=\"https:\/\/trust.chatbase.co\/\" target=\"_blank\" rel=\"noopener\">https:\/\/trust.chatbase.co\/<\/a>.<\/li>\n<\/ul>\n<h2 id=\"m2555\">Artificial Intelligence (AI)<\/h2>\n<p>We use artificial intelligence (AI), which involves the processing of personal data. The specific purposes and our interest in using AI are mentioned below. According to the term &#8220;AI system&#8221; as defined in Article 3 No. 1 of the AI Regulation, we understand AI to be a machine-based system designed for varying degrees of autonomous operation, capable of adaptation after deployment, and producing outputs such as predictions, content, recommendations, or decisions that can influence physical or virtual environments.<\/p>\n<p>Our AI systems are used in strict compliance with legal requirements. These include both specific regulations for artificial intelligence and data protection requirements. In particular, we adhere to the principles of lawfulness, transparency, fairness, human oversight, purpose limitation, data minimisation, integrity and confidentiality. We ensure that the processing of personal data is always based on a legal foundation. This may either be the consent of the data subjects or a statutory permission.<\/p>\n<p>When using external AI systems, we carefully select their providers (hereinafter referred to as &#8220;AI providers&#8221;). In accordance with our legal obligations, we ensure that the AI providers comply with applicable provisions. We also observe our duties when using or operating the acquired AI services. The processing of personal data by us and the AI providers is carried out exclusively on the basis of consent or legal authorisation. We place particular emphasis on transparency, fairness and maintaining human oversight over AI-supported decision-making processes.<\/p>\n<p>To protect processed data, we implement appropriate and robust technical as well as organisational measures. These ensure the integrity and confidentiality of processed data and minimise potential risks. Through regular reviews of AI providers and their services, we ensure ongoing compliance with current legal and ethical standards.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Data subjects:<\/strong> Users (e.g. website visitors, users of online services); Third parties; Prospective customers. Communication partner (Recipients of e-mails, letters, etc.).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Artificial Intelligence (AI); Communication. Provision of our online services and usability.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Chatbase: <\/strong>Creation and management of chatbots, analysis of user interactions, automation of processing user or customer inquiries, provision of chat logs and reports on the performance of the chatbots; <strong>Service provider<\/strong>: Chatbase.co Inc., 215 Bergeron Centre, 4700 Keele Street, M3J 1P3 Toronto, Canada; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.chatbase.co\" target=\"_blank\" rel=\"noopener\">https:\/\/www.chatbase.co<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.chatbase.co\/legal\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/www.chatbase.co\/legal\/privacy<\/a>; <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/www.chatbase.co\/legal\/dpa\" target=\"_blank\" rel=\"noopener\">https:\/\/www.chatbase.co\/legal\/dpa<\/a>. <strong>Further Information:<\/strong> <a href=\"https:\/\/trust.chatbase.co\/\" target=\"_blank\" rel=\"noopener\">https:\/\/trust.chatbase.co\/<\/a>.<\/li>\n<\/ul>\n<h2 id=\"m17\">Newsletter and Electronic Communications<\/h2>\n<p>We send newsletters, emails, and other electronic notifications (hereinafter &#8220;newsletters&#8221;) exclusively with the consent of the recipients or based on a legal basis. If the contents of the newsletter are specified during registration for the newsletter, these contents are decisive for the users&#8217; consent. Normally, providing your email address is sufficient to sign up for our newsletter. However, to offer you a personalised service, we may ask for your name for personal salutation in the newsletter or for additional information if necessary for the purpose of the newsletter.<\/p>\n<p>Deletion and restriction of processing: We may store unsubscribed email addresses for up to three years based on our legitimate interests before deleting them to be able to demonstrate previously given consent. The processing of these data is limited to the purpose of potentially defending against claims. An individual request for deletion is possible at any time, provided that at the same time the former existence of consent is confirmed. In case of obligations to permanently observe objections, we reserve the right to store the email address solely for this purpose in a blocklist.<\/p>\n<p>The logging of the registration process is based on our legitimate interests for the purpose of proving its proper execution. If we commission a service provider to send emails, this is done based on our legitimate interests in an efficient and secure mailing system.<\/p>\n<p><strong>Contents:<\/strong><\/p>\n<p>Information about us, our services, promotions and offers.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Contact data (e.g. postal and email addresses or phone numbers); Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties). Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features).<\/li>\n<li><strong>Data subjects:<\/strong> Communication partner (Recipients of e-mails, letters, etc.). Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Direct marketing (e.g. by e-mail or postal). Provision of contractual services and fulfillment of contractual obligations.<\/li>\n<li><strong>Opt-Out: <\/strong>You can cancel the receipt of our newsletter at any time, i.e. revoke your consent or object to further receipt. You will find a link to cancel the newsletter either at the end of each newsletter or you can otherwise use one of the contact options listed above, preferably e-mail.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Measurement of opening rates and click rates: <\/strong>The newsletters contain what is known as a &#8220;web beacon&#8221;, i.e. a one-pixel file that is retrieved from our server, or the server of our Service Provider if we use a mailing service, when the newsletter is opened. During this retrieval, technical information such as details about the browser and your system, as well as your IP address and the time of retrieval are collected. This information is used to improve our newsletters technically based on the technical data or to analyse target groups and their reading behaviour according to their access locations (which can be determined using the IP address) or access times. This analysis also includes determining whether and when newsletters are opened and which links are clicked. The collected information is assigned to individual newsletter recipients and stored in their profiles until deletion. On this basis, user profiles are created in which usage behaviour and user characteristics are stored. The measurement of open and click rates, as well as the storage of measurement results in users\u2019 profiles and further processing thereof, takes place on the basis of users\u2019 consent. It is unfortunately not possible to separately withdraw consent for performance measurement; in this case, the entire newsletter subscription must be cancelled or objected to. In such cases, the stored profile information will be deleted; <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR).<\/span><\/li>\n<li><strong>Prerequisite for the use of free services: <\/strong>Consent to the sending of mailings can be made dependent on the use of free services (e.g. access to certain content or participation in certain campaigns) as a prerequisite. If the users would like to take advantage of the free service without registering for the newsletter, we offer them to contact us.<\/li>\n<li><strong>Order process reminder emails: <\/strong>When users cancel an order process, we can send them a notice of the cancellation and remind them to continue. This function can be useful, for example, if the purchase process could not be continued due to a browser crash, oversight or forgetting. The dispatch is based on consent, which users can object to at any time; <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR).<\/span><\/li>\n<li><strong>Sending via text messages: <\/strong>The electronic communications can also be sent via text messages (or are sent exclusively via text messages, if the sending authorization, e.g., consent, only includes sending via SMS); <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR).<\/span><\/li>\n<li><strong>Mailchimp: <\/strong>Email marketing, automation of marketing processes, collection, storage and management of contact information, measurement of campaign performance, recording and analysis of recipient interaction with content, personalisation of content; <strong>Service provider<\/strong>: Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/mailchimp.com\" target=\"_blank\" rel=\"noopener\">https:\/\/mailchimp.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/mailchimp.com\/legal\/\" target=\"_blank\" rel=\"noopener\">https:\/\/mailchimp.com\/legal\/<\/a>; <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/mailchimp.com\/legal\/data-processing-addendum\/\" target=\"_blank\" rel=\"noopener\">https:\/\/mailchimp.com\/legal\/data-processing-addendum\/<\/a>; <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Standard Contractual Clauses (Provided by the service provider), Data Privacy Framework (DPF), Standard Contractual Clauses (Provided by the service provider). <strong>Further Information:<\/strong> Special safety measures: <a href=\"https:\/\/mailchimp.com\/help\/Mailchimp-european-data-transfers\/\" target=\"_blank\" rel=\"noopener\">https:\/\/mailchimp.com\/help\/Mailchimp-european-data-transfers\/<\/a>.<\/li>\n<\/ul>\n<h2 id=\"m638\">Commercial communication by E-Mail, Postal Mail, Fax or Telephone<\/h2>\n<p>We process personal data for the purposes of promotional communication, which may be carried out via various channels, such as e-mail, telephone, post or fax, in accordance with the legal requirements.<\/p>\n<p>The recipients have the right to withdraw their consent at any time or to object to the advertising communication at any time free of charge using the contact options mentioned above.<\/p>\n<p>After revocation or objection, we store the data required to prove the past authorization to contact or send up to three years from the end of the year of revocation or objection on the basis of our legitimate interests. The processing of this data is limited to the purpose of a possible defense against claims. Based on the legitimate interest to permanently observe the revocation, respectively objection of the users, we further store the data necessary to avoid a renewed contact (e.g. depending on the communication channel, the e-mail address, telephone number, name).<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Contact data (e.g. postal and email addresses or phone numbers). Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.).<\/li>\n<li><strong>Data subjects:<\/strong> Communication partner (Recipients of e-mails, letters, etc.).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Direct marketing (e.g. by e-mail or postal); Marketing. Sales promotion.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<h2 id=\"m237\">Sweepstakes and Contests<\/h2>\n<p>We process the personal data of participants in We process personal data of participants in competitions, contents, raffles, prize-draws or sweepstakes (hereinafter referred to as &#8220;competitions&#8221;) only in compliance with the relevant data protection regulations and if the processing is contractually necessary for the provision, execution and handling of the competition, the participants have consented to the processing or the processing serves our legitimate interests (e.g. in the security of the competition or the protection of our interests against misuse by possible recording of IP addresses when submitting entries to the competition.<\/p>\n<p>In the event that entries are published as part of the competitions (e.g. as part of a vote or presentation of the competition entries, or the winner or reporting on the competition), we would like to point out that the names of participants may also be published in this context. The participants can object to this at any time.<\/p>\n<p>If the competitions take place within an online platform or a social network (e.g. Facebook or Instagram, hereinafter referred to as &#8220;online platform&#8221;), the usage and data protection provisions of the respective online platforms also apply. In such cases, we would like to point out that we are responsible for the information provided by the participants as part of the competition and that we must be contacted with regard to the competitions.<\/p>\n<p>The data of the participants will be deleted as soon as the competition has ended and the data is no longer required to inform the winners or because questions about the competition can be expected. In general, the data of the participants will be deleted at the latest 6 months after the end of the competition. Winners&#8217; data can be retained for a longer period of time, e.g. in order to answer questions about the prizes or to fulfil the prizes; in this case, the retention period depends on the type of prize and is up to three years for items or services, e.g. in order to be able to process warranty claims. Furthermore, the participants&#8217; data may be stored for longer, e.g. in the form of coverage of the competition in online and offline media.<\/p>\n<p>Insofar as data was collected for other purposes as part of the competition, its processing and storage period shall be governed by the privacy information for this use (e.g. in the case of registration for a newsletter as part of a competition).<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Contact data (e.g. postal and email addresses or phone numbers). Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.).<\/li>\n<li><strong>Data subjects:<\/strong> Participants in sweepstakes and competitions.<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Conducting sweepstakes and contests.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<h2 id=\"m408\">Surveys and Questionnaires<\/h2>\n<p>We conduct surveys and interviews to gather information for the survey purpose communicated in each case. The surveys and questionnaires (&#8220;surveys&#8221;) carried out by us are evaluated anonymously. Personal data is only processed insofar as this is necessary for the provision and technical execution of the survey (e.g. processing the IP address to display the survey in the user&#8217;s browser or to enable a resumption of the survey with the aid of a cookie).<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.). Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features).<\/li>\n<li><strong>Data subjects:<\/strong> Participants.<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Feedback (e.g. collecting feedback via online form). Polls and Questionnaires (e.g. surveys with input options, multiple choice questions).<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<h2 id=\"m263\">Web Analysis, Monitoring and Optimization<\/h2>\n<p>Web analytics (also referred to as &#8220;reach measurement&#8221;) is used to evaluate the visitor flows of our online services and may include pseudonymous values related to visitor behavior, interests, or demographic information such as age or gender. Through reach analysis, we can, for example, identify when our online services or their functions and content are most frequently used or likely to encourage repeat visits. It also enables us to determine which areas need optimization.<\/p>\n<p>In addition to web analytics, we may also use testing procedures to test and optimize different versions of our online services or their components.<\/p>\n<p>Unless otherwise specified below, profiles (i.e., data combined from a usage process) may be created for these purposes, and information can be stored in and later retrieved from a browser or device. The data collected includes, in particular, visited websites and elements used on them, as well as technical information such as the browser used, the computer system, and information about usage times. If users have given consent to the collection of their location data to us or to the providers of the services we use, the processing of location data is also possible.<\/p>\n<p>Additionally, users&#8217; IP addresses are stored. However, we use an IP masking process (i.e., pseudonymization by shortening the IP address) to protect users. In general, no clear user data (such as email addresses or names) is stored as part of web analytics, A\/B testing, or optimization. Instead, pseudonyms are used. This means that neither we nor the providers of the software used know the actual identity of the users, only the information stored in their profiles for the respective procedures.<\/p>\n<p>Legal basis information: If we ask users for their consent to use third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed based on our legitimate interests (i.e., our interest in efficient, economic, and user-friendly services). In this context, we would also like to point out the information on the use of cookies in this privacy policy.<\/p>\n<p>Settings\/ Opt-Out:<\/p>\n<div id=\"matomo-opt-out-form-embed\"><\/div>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Data subjects:<\/strong> Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Web Analytics (e.g. access statistics, recognition of returning visitors). Profiles with user-related information (Creating user profiles).<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;. Storage of cookies for up to 2 years (Unless otherwise stated, cookies and similar storage methods may be stored on users&#8217; devices for a period of two years.).<\/li>\n<li><strong>Security measures:<\/strong> IP Masking (Pseudonymization of the IP address).<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Matomo (without cookies): <\/strong>Matomo is a data protection friendly web analysis software, which is used without cookies and in which the recognition of returning users is carried out with the help of a so-called &#8220;digital fingerprint&#8221;, which is stored anonymously and changed every 24 hours; in the case of the &#8220;digital fingerprint&#8221;, user movements within our online services are recorded with the help of pseudonymised IP addresses in combination with user-side browser settings in such a way that conclusions about the identity of individual users are not possible. User data collected through the use of Matomo is processed only by us and is not shared with third parties; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/matomo.org\/\" target=\"_blank\" rel=\"noopener\">https:\/\/matomo.org\/<\/a>. <strong>Security measures:<\/strong> IP Masking (Pseudonymization of the IP address).<\/li>\n<\/ul>\n<h2 id=\"m264\">Online Marketing<\/h2>\n<p>We process personal data for the purposes of online marketing, which may include in particular the marketing of advertising space or the display of advertising and other content (collectively referred to as &#8220;Content&#8221;) based on the potential interests of users and the measurement of their effectiveness.<\/p>\n<p>For these purposes, so-called user profiles are created and stored in a file (so-called &#8220;cookie&#8221;) or similar procedure is used by which the relevant user information for the display of the aforementioned content is stored. This information may include, for example, content viewed, websites visited, online networks used, communication partners and technical information such as the browser used, computer system used and information on usage times and used functions. If users have consented to the collection of their sideline data, these can also be processed.<\/p>\n<p>The IP addresses of the users are also stored. However, we use provided IP masking procedures (i.e. pseudonymisation by shortening the IP address) to ensure the protection of the user&#8217;s by using a pseudonym. In general, within the framework of the online marketing process, no clear user data (such as e-mail addresses or names) is secured, but pseudonyms. This means that we, as well as the providers of online marketing procedures, do not know the actual identity of the users, but only the information stored in their profiles.<\/p>\n<p>The information in the profiles is usually stored in the cookies or similar memorizing procedures. These cookies can later, generally also on other websites that use the same online marketing technology, be read and analyzed for purposes of content display, as well as supplemented with other data and stored on the server of the online marketing technology provider.<\/p>\n<p>Exceptionally, clear data can be assigned to the profiles. This is the case, for example, if the users are members of a social network whose online marketing technology we use and the network links the profiles of the users in the aforementioned data. Please note that users may enter into additional agreements with the social network providers or other service providers, e.g. by consenting as part of a registration process.<\/p>\n<p>As a matter of principle, we only gain access to summarised information about the performance of our advertisements. However, within the framework of so-called conversion measurement, we can check which of our online marketing processes have led to a so-called conversion, i.e. to the conclusion of a contract with us. The conversion measurement is used alone for the performance analysis of our marketing activities.<\/p>\n<p>Unless otherwise stated, we kindly ask you to consider that cookies used will be stored for a period of two years.<\/p>\n<p><strong>Notes on revocation and objection:<\/strong><\/p>\n<p>We refer to the privacy policies of the respective service providers and the possibilities for objection (so-called &#8220;opt-out&#8221;). If no explicit opt-out option has been specified, it is possible to deactivate cookies in the settings of your browser. However, this may restrict the functions of our online offer. We therefore recommend the following additional opt-out options, which are offered collectively for each area:<\/p>\n<p>a) Europe: <a href=\"https:\/\/www.youronlinechoices.eu\" target=\"_blank\" rel=\"noopener\">https:\/\/www.youronlinechoices.eu.<\/a><\/p>\n<p>b) Canada: <a href=\"https:\/\/www.youradchoices.ca\/choices\" target=\"_blank\" rel=\"noopener\">https:\/\/www.youradchoices.ca\/choices.<\/a><\/p>\n<p>c) USA: <a href=\"https:\/\/optout.aboutads.info\" target=\"_blank\" rel=\"noopener\">https:\/\/optout.aboutads.info.<\/a><\/p>\n<p>d) Cross-regional: <a href=\"https:\/\/optout.aboutads.info\" target=\"_blank\" rel=\"noopener\">https:\/\/optout.aboutads.info.<\/a><\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features); Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties); Event Data (Facebook) (&#8220;Event Data&#8221; is data that can be transmitted from us to Facebook, e.g. via Facebook pixels (via apps or other means) and relates to persons or their actions; the data includes, for example, information about visits to websites, interactions with content, functions, installations of apps, purchases of products, etc.; Event data is processed for the purpose of creating target groups for content and advertising information (Custom Audiences). Event Data does not include the actual content (such as written comments), login information, and Contact Information (such as names, email addresses, and phone numbers). Event Data is deleted by Facebook after a maximum of two years, the Custom Audiences created from them with the deletion of our Facebook account).<\/li>\n<li><strong>Data subjects:<\/strong> Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Web Analytics (e.g. access statistics, recognition of returning visitors); Targeting (e.g. profiling based on interests and behaviour, use of cookies); Conversion tracking (Measurement of the effectiveness of marketing activities); Affiliate Tracking; Marketing; Profiles with user-related information (Creating user profiles). Provision of our online services and usability.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;. Storage of cookies for up to 2 years (Unless otherwise stated, cookies and similar storage methods may be stored on users&#8217; devices for a period of two years.).<\/li>\n<li><strong>Security measures:<\/strong> IP Masking (Pseudonymization of the IP address).<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Meta Pixel and Custom Audiences (Custom Audiences): <\/strong>With the help of the Meta-Pixel (or equivalent functions, to transfer Event-Data or Contact Information via interfaces or other software in apps), Meta is on the one hand able to determine the visitors of our online services as a target group for the presentation of ads (so-called &#8220;Meta ads&#8221;). Accordingly, we use Meta-Pixels to display Meta ads placed by us only to Meta users and within the services of partners cooperating with Meta (so-called &#8220;audience network&#8221; <a href=\"https:\/\/www.facebook.com\/audiencenetwork\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/audiencenetwork\/<\/a> ) who have shown an interest in our online services or who have certain characteristics (e.g. interests in certain topics or products that are determined on the basis of the websites visited) that we transmit to Meta (so-called &#8220;custom audiences&#8221;). With the help of Meta-Pixels, we also want to ensure that our Meta ads correspond to the potential interest of users and do not appear annoying. The Meta-Pixel also enables us to track the effectiveness of Meta ads for statistical and market research purposes by showing whether users were referred to our website after clicking on a Meta ad (known as &#8220;conversion tracking&#8221;); <strong>Service provider<\/strong>: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.facebook.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/privacy\/policy\/<\/a>; <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/www.facebook.com\/legal\/terms\/dataprocessing\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/terms\/dataprocessing<\/a>; <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Standard Contractual Clauses (<a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>), Data Privacy Framework (DPF), Standard Contractual Clauses (<a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>). <strong>Further Information:<\/strong> User event data, i.e. behavioral and interest data, is processed for the purposes of targeted advertising and audience building on the basis of the joint controllership agreement (&#8220;Controller Addendum&#8221;, <a href=\"https:\/\/www.facebook.com\/legal\/controller_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/controller_addendum<\/a>). The joint controllership is limited to the collection and transfer of the data to Meta Platforms Ireland Limited, a company located in the EU. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which concerns in particular the transfer of the data to the parent company Meta Platforms, Inc. in the USA (on the basis of standard contractual clauses concluded between Meta Platforms Ireland Limited and Meta Platforms, Inc.).<\/li>\n<li><strong>Facebook Ads: <\/strong>Placement of ads within the Facebook platform and analysis of ad results; <strong>Service provider<\/strong>: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.facebook.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/privacy\/policy\/<\/a>; <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF); <strong>Opt-Out:<\/strong> We refer to the privacy and advertising settings in the users&#8217; profiles on the Facebook platforms, as well as to Facebook&#8217;s consent procedures and contact options for exercising access and other data subject rights, as described in Facebook&#8217;s privacy policy. <strong>Further Information:<\/strong> User event data, i.e. behavioral and interest data, is processed for the purposes of targeted advertising and audience building on the basis of the joint controllership agreement (&#8220;Controller Addendum&#8221;, <a href=\"https:\/\/www.facebook.com\/legal\/controller_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/controller_addendum<\/a>). The joint controllership is limited to the collection and transfer of the data to Meta Platforms Ireland Limited, a company located in the EU. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which concerns in particular the transfer of the data to the parent company Meta Platforms, Inc. in the USA (on the basis of standard contractual clauses concluded between Meta Platforms Ireland Limited and Meta Platforms, Inc.).<\/li>\n<li><strong>Google Ads and Conversion Tracking: <\/strong>Online marketing process for purposes of placing content and advertisements within the provider&#8217;s advertising network (e.g., in search results, in videos, on web pages, etc.) so that they are displayed to users who have a presumed interest in the ads. Furthermore, we measure the conversion of the ads, i.e. whether the users took them as a reason to interact with the ads and make use of the advertised offers (so-called conversion). However, we only receive anonymous information and no personal information about individual users; <strong>Service provider<\/strong>: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/marketingplatform.google.com\" target=\"_blank\" rel=\"noopener\">https:\/\/marketingplatform.google.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com\/privacy<\/a>; <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF); <strong>Further Information:<\/strong> Types of processing and data processed: <a href=\"https:\/\/business.safety.google\/adsservices\/\" target=\"_blank\" rel=\"noopener\">https:\/\/business.safety.google\/adsservices\/<\/a>. Google Ads Controller-Controller Data Protection Terms and standard contractual clauses for data transfers to third countries: <a href=\"https:\/\/business.safety.google\/adscontrollerterms\" target=\"_blank\" rel=\"noopener\">https:\/\/business.safety.google\/adscontrollerterms<\/a>.<\/li>\n<li><strong>Instagram Ads: <\/strong>Placement of ads within the Instagram platform and analysis of ad results; <strong>Service provider<\/strong>: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.instagram.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.instagram.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/privacycenter.instagram.com\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/privacycenter.instagram.com\/policy\/<\/a>; <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF); <strong>Opt-Out:<\/strong> We refer to the data protection and advertising settings in the user&#8217;s profile on the Instagram platform as well as Instagram&#8217;s consent procedure and Instagram&#8217;s contact options for exercising information and other data subject rights in Instagram&#8217;s privacy policy. <strong>Further Information:<\/strong> User event data, i.e. behavioral and interest data, is processed for the purposes of targeted advertising and audience building on the basis of the joint controllership agreement (&#8220;Controller Addendum&#8221;, <a href=\"https:\/\/www.facebook.com\/legal\/controller_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/controller_addendum<\/a>). The joint controllership is limited to the collection and transfer of the data to Meta Platforms Ireland Limited, a company located in the EU. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which concerns in particular the transfer of the data to the parent company Meta Platforms, Inc. in the USA.<\/li>\n<\/ul>\n<h2 id=\"m627\">Affiliate Program<\/h2>\n<p>We offer an affiliate program, i.e. we offer commissions or other benefits (collectively referred to as &#8220;Commission&#8221;) to users (collectively referred to as &#8220;Affiliates&#8221;) who refer to our offers and services. The reference is made through a link associated with the Affiliate or other methods (e.g., discount codes) that allow us to recognize that the use of our services was based on the reference (collectively referred to as &#8220;Affiliate Links&#8221;).<\/p>\n<p>In order to track whether users have perceived our services based on affiliate links used by affiliates, it is necessary for us to know that users have followed an affiliate link. The assignment of affiliate links to the respective business transactions or other use of our services serves solely the purpose of Commission billing and will be cancelled as soon as it is no longer necessary for the purpose.<\/p>\n<p>For the purposes of the aforementioned affiliate link assignment, the affiliate links may be supplemented by certain values that may be a component of the link or otherwise stored, for example, in a cookie. The values may include in particular the source website (referrer), time, an online identifier of the operator of the website on which the affiliate link was located, an online identifier of the respective service, the type of link used, the type of service and an online identifier of the user.<\/p>\n<p><strong>Information on legal basis:<\/strong> The processing of the data of our partners is carried out for the provision of our (pre)contractual services. The users&#8217; data is processed on the basis of their consent.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Contract data (e.g. contract object, duration, customer category); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Log data (e.g. log files concerning logins or data retrieval or access times.).<\/li>\n<li><strong>Data subjects:<\/strong> Users (e.g. website visitors, users of online services). Business and contractual partners.<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Provision of contractual services and fulfillment of contractual obligations. Affiliate Tracking.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<h2 id=\"m299\">Customer Reviews and Ratings<\/h2>\n<p>We participate in review and rating procedures to evaluate, optimise and advertise our performance. If users rate us via the participating rating platforms or methods or otherwise provide feedback, the General Terms and Conditions of Business or Use and the data protection information of the providers also apply. As a rule, the rating also requires registration with the respective provider.<\/p>\n<p>In order to ensure that the evaluators have actually made use of our services, we transmit, with the consent of the customer, the necessary data relating to the customer and the service or products used to the respective rating platform (this includes the name, e-mail address, order number or article number). This data is used solely to verify the authenticity of the user.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Contract data (e.g. contract object, duration, customer category); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features); Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties). Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.).<\/li>\n<li><strong>Data subjects:<\/strong> Service recipients and clients. Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Feedback (e.g. collecting feedback via online form). Marketing.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Rating Widget: <\/strong>We include so-called &#8221; rating widgets &#8221; in our online services. A widget is a functional and content element integrated within our online services that displays variable information (e.g. a widget can be displayed in the form of a seal or a badge). Although the corresponding content of the widget is displayed within our online services, it is retrieved from the servers of the respective widget provider at this moment. This is the only way to always show the current content, especially the current rating. For this purpose, a data connection must be established from the website accessed within our online service to the widget provider&#8217;s server and the widget provider receives certain technical data (access data, including the IP address) that is necessary for the content of the widget to be delivered to the user&#8217;s browser.<br \/>\nIn addition, the widget provider receives information that users have visited our online services. This information may be stored in a cookie and used by the widget provider to identify which online offerings participating in the rating process have been visited by the user. The information can be stored in a user profile and used for advertising or market research purposes; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Google Customer Reviews: <\/strong>Service for obtaining and\/or displaying customer satisfaction and customer opinions; <strong>Service provider<\/strong>: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.google.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.google.com\/<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com\/privacy<\/a>; <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF); <strong>Further Information:<\/strong> In the context of obtaining customer reviews, an identification number and time for the business transaction to be evaluated, in the case of review requests sent directly to customers, the customer&#8217;s e-mail address and its country of residence information as well as the review information itself are processed; Further information on types of processing and data processed: <a href=\"https:\/\/business.safety.google\/adsservices\/\" target=\"_blank\" rel=\"noopener\">https:\/\/business.safety.google\/adsservices\/<\/a>. Google Ads Controller-Controller Data Protection Terms and standard contractual clauses for data transfers to third countries: <a href=\"https:\/\/business.safety.google\/adscontrollerterms\" target=\"_blank\" rel=\"noopener\">https:\/\/business.safety.google\/adscontrollerterms<\/a>.<\/li>\n<li><strong>Trustindex: <\/strong>Review and rating platform; <strong>Service provider<\/strong>: Trustindex Informatikai Kft., K\u00e1rp\u00e1t utca 37, 1133 Budapest, Hungary; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.trustindex.io\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.trustindex.io\/<\/a>. <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.trustindex.io\/terms-and-conditions-and-privacy-policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.trustindex.io\/terms-and-conditions-and-privacy-policy\/<\/a>.<\/li>\n<\/ul>\n<h2 id=\"m136\">Profiles in Social Networks (Social Media)<\/h2>\n<p>We maintain online presences within social networks and process user data in this context in order to communicate with the users active there or to offer information about us.<\/p>\n<p>We would like to point out that user data may be processed outside the European Union. This may entail risks for users, e.g. by making it more difficult to enforce users&#8217; rights.<\/p>\n<p>In addition, user data is usually processed within social networks for market research and advertising purposes. For example, user profiles can be created on the basis of user behaviour and the associated interests of users. The user profiles can then be used, for example, to place advertisements within and outside the networks which are presumed to correspond to the interests of the users. For these purposes, cookies are usually stored on the user&#8217;s computer, in which the user&#8217;s usage behaviour and interests are stored. Furthermore, data can be stored in the user profiles independently of the devices used by the users (especially if the users are members of the respective networks or will become members later on).<\/p>\n<p>For a detailed description of the respective processing operations and the opt-out options, please refer to the respective data protection declarations and information provided by the providers of the respective networks.<\/p>\n<p>Also in the case of requests for information and the exercise of rights of data subjects, we point out that these can be most effectively pursued with the providers. Only the providers have access to the data of the users and can directly take appropriate measures and provide information. If you still need help, please do not hesitate to contact us.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Data subjects:<\/strong> Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Communication; Feedback (e.g. collecting feedback via online form). Public relations.<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Instagram: <\/strong>Social network, allows the sharing of photos and videos, commenting on and favouriting posts, messaging, subscribing to profiles and pages; <strong>Service provider<\/strong>: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.instagram.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.instagram.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/privacycenter.instagram.com\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/privacycenter.instagram.com\/policy\/<\/a>. <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF).<\/li>\n<li><strong>Facebook Pages: <\/strong>Profiles within the social network Facebook &#8211; The controller is jointly responsible with Meta Platforms Ireland Limited for the collection and transmission of data from visitors to our Facebook page (&#8220;Fanpage&#8221;). This includes, in particular, information about user behaviour (e.g., viewed or interacted content, actions taken) as well as device information (e.g., IP address, operating system, browser type, language settings, cookie data). Further details can be found in the Facebook Data Policy: <a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/privacy\/policy\/.<\/a> Facebook also uses this data to provide us with statistical evaluations through the &#8220;Page Insights&#8221; service that give insights into how people interact with our page and its content. The basis for this is an agreement with Facebook (&#8220;Information about Page Insights&#8221;: <a href=\"https:\/\/www.facebook.com\/legal\/terms\/page_controller_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/terms\/page_controller_addendum<\/a>), which regulates security measures and the exercise of data subjects&#8217; rights. Further information can be found here: <a href=\"https:\/\/www.facebook.com\/legal\/terms\/information_about_page_insights_data\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/terms\/information_about_page_insights_data.<\/a> Users can therefore direct requests for information or deletion directly to Facebook. The rights of users (particularly access, deletion, objection, complaint to a supervisory authority) remain unaffected by this. The joint responsibility is limited exclusively to the collection of data by Meta Platforms Ireland Limited (EU). Meta Platforms Ireland Limited alone is responsible for further processing, including any possible transmission to Meta Platforms Inc. in the USA; <strong>Service provider<\/strong>: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.facebook.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/privacy\/policy\/<\/a>. <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Standard Contractual Clauses (<a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>), Data Privacy Framework (DPF), Standard Contractual Clauses (<a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>).<\/li>\n<li><strong>Facebook events: <\/strong>Event profiles within the social network Facebook &#8211; We use the &#8220;Events&#8221; function of the Facebook platform to refer to events and dates as well as to get in touch with users (participants and interested parties) and to exchange information. In doing so, we process personal data of the users of our event pages, as far as this is necessary for the purpose of the event page as well as its moderation. These data include information on first and last names, as well as published or privately communicated content, as well as values on the status of participation and the time information on the aforementioned data. Furthermore, we refer to the processing of data of users by Facebook itself. This data includes information about the types of content users view or interact with, or the actions they take (see under &#8220;Things You and Others Do and Provide&#8221; in the Facebook Data Policy: <a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/privacy\/policy\/<\/a>), as well as information about the devices users use (e.g., IP addresses, operating system, browser type, language settings, cookie data; see under &#8220;Device Information&#8221; in the Facebook Data Policy: <a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/privacy\/policy\/<\/a>). As explained in the Facebook Data Policy under &#8220;How do we use this information?&#8221;, Facebook also collects and uses information to provide analytics services, known as &#8220;insights,&#8221; to event providers to provide them with insights about how people interact with their event pages and with content associated with them; <strong>Service provider<\/strong>: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.facebook.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/privacy\/policy\/<\/a>. <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF).<\/li>\n<li><strong>TikTok: <\/strong>Social network, allows the sharing of photos and videos, commenting on and favouriting posts, messaging, subscribing to accounts; <strong>Service provider<\/strong>: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland and TikTok Information Technologies UK Limited, Kaleidoscope, 4 Lindsey Street, London, United Kingdom, EC1A 9HP; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.tiktok.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.tiktok.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.tiktok.com\/legal\/page\/us\/privacy-policy\/en\" target=\"_blank\" rel=\"noopener\">https:\/\/www.tiktok.com\/legal\/page\/us\/privacy-policy\/en<\/a>. <strong>Data Processing Agreement:<\/strong> Provided by the service provider.<\/li>\n<li><strong>Vimeo: <\/strong>Platform for the provision and delivery of video content; <strong>Service provider<\/strong>: Vimeo Inc., 555 West 18th Street New York, New York 10011, USA; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/vimeo.com\" target=\"_blank\" rel=\"noopener\">https:\/\/vimeo.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/vimeo.com\/legal\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/vimeo.com\/legal\/privacy<\/a>; <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa\" target=\"_blank\" rel=\"noopener\">https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa<\/a>. <strong>Basis for third-country transfers:<\/strong> Standard Contractual Clauses (<a href=\"https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa\" target=\"_blank\" rel=\"noopener\">https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa<\/a>), Standard Contractual Clauses (<a href=\"https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa\" target=\"_blank\" rel=\"noopener\">https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa<\/a>).<\/li>\n<li><strong>YouTube: <\/strong>Social network and video platform; <strong>Service provider<\/strong>: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Privacy Policy:<\/strong> <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com\/privacy<\/a>; <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF). <strong>Opt-Out:<\/strong> <a href=\"https:\/\/myadcenter.google.com\/personalizationoff\" target=\"_blank\" rel=\"noopener\">https:\/\/myadcenter.google.com\/personalizationoff<\/a>.<\/li>\n<\/ul>\n<h2 id=\"m328\">Plugins and embedded functions and content<\/h2>\n<p>Within our online services, we integrate functional and content elements that are obtained from the servers of their respective providers (hereinafter referred to as &#8220;third-party providers&#8221;). These may, for example, be graphics, videos or city maps (hereinafter uniformly referred to as &#8220;Content&#8221;).<\/p>\n<p>The integration always presupposes that the third-party providers of this content process the IP address of the user, since they could not send the content to their browser without the IP address. The IP address is therefore required for the presentation of these contents or functions. We strive to use only those contents, whose respective offerers use the IP address only for the distribution of the contents. Third parties may also use so-called pixel tags (invisible graphics, also known as &#8220;web beacons&#8221;) for statistical or marketing purposes. The &#8220;pixel tags&#8221; can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user&#8217;s device and may include technical information about the browser and operating system, referring websites, visit times and other information about the use of our website, as well as may be linked to such information from other sources.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features); Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties); Location data (Information on the geographical position of a device or person); Contact data (e.g. postal and email addresses or phone numbers). Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.).<\/li>\n<li><strong>Data subjects:<\/strong> Users (e.g. website visitors, users of online services).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Provision of our online services and usability; Web Analytics (e.g. access statistics, recognition of returning visitors); Targeting (e.g. profiling based on interests and behaviour, use of cookies); Affiliate Tracking; Marketing; Profiles with user-related information (Creating user profiles); Security measures. Information technology infrastructure (Operation and provision of information systems and technical devices, such as computers, servers, etc.)).<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;. Storage of cookies for up to 2 years (Unless otherwise stated, cookies and similar storage methods may be stored on users&#8217; devices for a period of two years.).<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Integration of third-party software, scripts or frameworks: <\/strong>We incorporate into our online services software which we retrieve from servers of other providers (e.g. function libraries which we use for the purpose of displaying or user-friendliness of our online services). The respective providers collect the user&#8217;s IP address and can process it for the purposes of transferring the software to the user&#8217;s browser as well as for security purposes and for the evaluation and optimisation of their services; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Google Fonts (Provision on own server): <\/strong>Provision of font files for the purpose of a user-friendly presentation of our online services; <strong>Service provider<\/strong>: The Google Fonts are hosted on our server, no data is transmitted to Google; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Font Awesome (Provision on own server): <\/strong>Display of fonts and symbols; <strong>Service provider<\/strong>: The Font Awesome icons are hosted on our server, no data is transmitted to the provider of Font Awesome; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Google Maps: <\/strong>We integrate the maps of the service &#8220;Google Maps&#8221; from the provider Google. The data processed may include, in particular, IP addresses and location data of users; <strong>Service provider<\/strong>: Google Cloud EMEA Limited, 70 Sir John Rogerson\u2019s Quay, Dublin 2, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/mapsplatform.google.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/mapsplatform.google.com\/<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com\/privacy<\/a>. <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF).<\/li>\n<li><strong>Google Maps APIs and SDKs: <\/strong>Interfaces to the map and location services provided by Google, which, for example, allow the addition of address entries, location determinations, distance calculations or the provision of supplementary information on locations and other places; <strong>Service provider<\/strong>: Google Cloud EMEA Limited, 70 Sir John Rogerson\u2019s Quay, Dublin 2, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/mapsplatform.google.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/mapsplatform.google.com\/<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com\/privacy<\/a>. <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF).<\/li>\n<li><strong>Instagram plugins and contents: <\/strong>Instagram plugins and contents &#8211; This can include content such as images, videos or text and buttons with which users can share content from this online service within Instagram . &#8211; We are jointly responsible (so-called &#8220;joint-controllership&#8221;) with Meta Platforms Ireland Limited for the collection or transmission (but not further processing) of &#8220;Event Data&#8221; that Facebook collects or receives as part of a transmission using Instagram functions that run on our website for the following purposes: a) displaying content advertising information that matches users&#8217; presumed interests; b) delivering commercial and transactional messages (e.g. b) delivering commercial and transactional messages (e.g., addressing users via Facebook Messenger); c) improving ad delivery and personalizing features and content (e.g., improving recognition of which content or advertising information is believed to be of interest to users). We have entered into a special agreement with Facebook (&#8220;Controller Addendum&#8221;, <a href=\"https:\/\/www.facebook.com\/legal\/controller_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/controller_addendum<\/a>), which specifically addresses the security measures that Facebook must take (<a href=\"https:\/\/www.facebook.com\/legal\/terms\/data_security_terms\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/terms\/data_security_terms<\/a>) and in which Facebook has agreed to comply with the rights of data subjects (i.e., users can, for example, submit information access or deletion requests directly to Facebook). Note: If Facebook provides us with measurements, analyses and reports (which are aggregated, i.e. do not contain information on individual users and are anonymous to us), then this processing is not carried out within the scope of joint responsibility, but on the basis of a DPA (&#8220;Data Processing Terms&#8221;, <a href=\"https:\/\/www.facebook.com\/legal\/terms\/dataprocessing\/update\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/terms\/dataprocessing\/update<\/a>), the &#8220;Data Security Conditions&#8221; (<a href=\"https:\/\/www.facebook.com\/legal\/terms\/data_security_terms\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/terms\/data_security_terms<\/a>) and, with regard to processing in the USA, on the basis of Standard Contractual Clauses (&#8220;Facebook EU Data Transfer Addendum, <a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>). The rights of users (in particular to access to information, erasure, objection and complaint to the competent supervisory authority) are not restricted by the agreements with Facebook; <strong>Service provider<\/strong>: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.instagram.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.instagram.com<\/a>. <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/privacycenter.instagram.com\/policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/privacycenter.instagram.com\/policy\/<\/a>.<\/li>\n<li><strong>YouTube videos: <\/strong>Video contents; <strong>Service provider<\/strong>: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.youtube.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.youtube.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com\/privacy<\/a>; <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF). <strong>Opt-Out:<\/strong> Opt-Out-Plugin: <a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout?hl=en\" target=\"_blank\" rel=\"noopener\">https:\/\/tools.google.com\/dlpage\/gaoptout?hl=en<\/a>, Settings for the Display of Advertisements: <a href=\"https:\/\/myadcenter.google.com\/personalizationoff\" target=\"_blank\" rel=\"noopener\">https:\/\/myadcenter.google.com\/personalizationoff<\/a>.<\/li>\n<li><strong>YouTube-Videos: <\/strong>Within our online services, videos are embedded that are stored on YouTube. The integration of these YouTube videos is carried out via a special domain using the &#8220;youtube-nocookie&#8221; component in the so-called &#8220;enhanced privacy mode&#8221;. In &#8220;enhanced privacy mode&#8221;, only information including your IP address and details about your browser and device can be stored on your device in cookies or by comparable processes until the video starts, which YouTube requires for delivering, controlling, and optimizing video playback. Once you play the videos, additional information for analysing usage behaviour as well as for storage in user profiles and personalisation of content and ads may be processed by YouTube. The storage duration for the cookies can be up to two years; <strong>Service provider<\/strong>: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, , parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; <span class=\"\"><strong>Legal Basis:<\/strong> Consent (Article 6 (1) (a) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.youtube.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.youtube.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com\/privacy<\/a>; <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Data Privacy Framework (DPF). <strong>Further Information:<\/strong> <a href=\"https:\/\/support.google.com\/youtube\/answer\/171780?hl=en#zippy=%2Cerweiterten-datenschutzmodus-aktivieren%2Cturn-on-privacy-enhanced-mode\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/youtube\/answer\/171780?hl=en#zippy=%2Cerweiterten-datenschutzmodus-aktivieren%2Cturn-on-privacy-enhanced-mode<\/a>.<\/li>\n<li><strong>Vimeo Video Player: <\/strong>Integration of a video player; <strong>Service provider<\/strong>: Vimeo Inc., 555 West 18th Street New York, New York 10011, USA; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/vimeo.com\" target=\"_blank\" rel=\"noopener\">https:\/\/vimeo.com<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/vimeo.com\/legal\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/vimeo.com\/legal\/privacy<\/a>; <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa\" target=\"_blank\" rel=\"noopener\">https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa<\/a>. <strong>Basis for third-country transfers:<\/strong> Standard Contractual Clauses (<a href=\"https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa\" target=\"_blank\" rel=\"noopener\">https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa<\/a>), Standard Contractual Clauses (<a href=\"https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa\" target=\"_blank\" rel=\"noopener\">https:\/\/vimeo.com\/legal\/enterprise-terms\/dpa<\/a>).<\/li>\n<li><strong>Smash Balloon Social Photo Feed: <\/strong>Integration of Instagram feeds on websites, customisation of feed display, moderation and filtering of content; <strong>Service provider<\/strong>: Executed on servers and\/or computers under our controllership; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/smashballoon.com\" target=\"_blank\" rel=\"noopener\">https:\/\/smashballoon.com<\/a>. <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/smashballoon.com\/privacy-policy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/smashballoon.com\/privacy-policy\/<\/a>.<\/li>\n<li><strong>Cloudflare Turnstile: <\/strong>Automated detection and prevention of bot activities. Provision of a CAPTCHA-like service that operates without user input. Improvement of user experience by minimising interruptions for genuine users. Collection and analysis of data to distinguish between human and automated access to web services; <strong>Service provider<\/strong>: Cloudflare, Inc., 101 Townsend St, San Francisco, CA 94107, USA; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR); <\/span><strong>Website:<\/strong> <a href=\"https:\/\/www.cloudflare.com\/products\/turnstile\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com\/products\/turnstile\/<\/a>; <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.cloudflare.com\/privacypolicy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com\/privacypolicy\/<\/a>; <strong>Data Processing Agreement:<\/strong> <a href=\"https:\/\/www.cloudflare.com\/cloudflare-customer-dpa\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com\/cloudflare-customer-dpa\/<\/a>. <strong>Basis for third-country transfers:<\/strong> Data Privacy Framework (DPF), Standard Contractual Clauses (<a href=\"https:\/\/www.cloudflare.com\/cloudflare-customer-scc\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com\/cloudflare-customer-scc\/<\/a>), Data Privacy Framework (DPF), Standard Contractual Clauses (<a href=\"https:\/\/www.cloudflare.com\/cloudflare-customer-scc\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com\/cloudflare-customer-scc\/<\/a>).<\/li>\n<li><strong>Clever Click (360\u00b0 Tour): <\/strong>Integration of a virtual 360\u00b0 tour via the Clever Click platform. When you visit the subpage, data is transmitted to Clever Click\u2019s servers (e.g. IP address, technical browser data) in order to display the tour. Legal basis: Legitimate interests (Art. 6(1)(f) GDPR) and, where applicable, consent (Art. 6(1)(a) GDPR); <strong>Service provider<\/strong>: Clever-Click GmbH, Habshagstrasse 6, 4153 Reinach \/ Basel, Switzerland; <strong>Website:<\/strong> <a href=\"https:\/\/www.clever-click.ch\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.clever-click.ch\/<\/a>. <strong>Privacy Policy:<\/strong> <a href=\"https:\/\/www.clever-click.ch\/datenschutzbestimmungen\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.clever-click.ch\/datenschutzbestimmungen\/<\/a>.<\/li>\n<\/ul>\n<h2 id=\"m1360\">Processing of data in the context of employment relationships<\/h2>\n<p>In the context of employment relationships, the processing of personal data aims to effectively manage the establishment, execution, and termination of such relationships. This data processing supports various operational and administrative functions necessary for managing employee relations.<\/p>\n<p>The data processing covers various aspects ranging from contract initiation to termination. Included are the organization and management of daily working hours, management of access rights and permissions, as well as handling personnel development measures and staff appraisals. The processing also serves payroll accounting and management of wage and salary payments, which represent critical aspects of contract execution.<\/p>\n<p>Additionally, the data processing considers legitimate interests of the responsible employer, such as ensuring workplace safety or capturing performance data for evaluating and optimizing operational processes. Moreover, the data processing includes disclosing employee data in external communication and publication processes where necessary for operational or legal purposes.<\/p>\n<p>The processing of this data always takes place with due regard for the applicable legal frameworks, aiming always to create and maintain a fair and efficient working environment. This also includes considering the privacy of affected employees, anonymizing or deleting data after fulfilling the processing purpose or according to legal retention periods.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Employee Data (Information about employees and other individuals in an employment relationship); Payment Data (e.g. bank details, invoices, payment history); Contract data (e.g. contract object, duration, customer category); Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.); Social data (Data subject to a special social confidentiality obligation and processed, for example, by social insurance institutions, social welfare institutions or pension authorities.); Log data (e.g. log files concerning logins or data retrieval or access times.); Performance and behavioural data (For example, performance and behavioural data aspects such as performance evaluations, feedback from supervisors, training attendance, compliance with company policies, self-assessments, and behavioural assessments.); Working hours data (e.g. start of work time, end of work time, actual working hours, target working hours, break times, overtime, vacation days, special leave days, sick days, absences, home office days, business trips); Salary data (e.g. basic salary, bonus payments, premiums, tax class information, surcharges for night work\/overtime, tax deductions, social security contributions, net payout amount); Images and\/ or video recordings (e.g. photographs or video recordings of a person); Usage data (e.g. page views and duration of visit, click paths, intensity and frequency of use, types of devices and operating systems used, interactions with content and features). Meta, communication and process data (e.g. IP addresses, timestamps, identification numbers, involved parties).<\/li>\n<li><strong>Special categories of personal data:<\/strong> Health Data; Religious or philosophical beliefs. Trade union membership.<\/li>\n<li><strong>Data subjects:<\/strong> Employees (e.g. employees, job applicants, temporary workers, and other personnel.).<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Establishment and execution of employment relationships (Processing of employee data in the context of the establishment and execution of employment relationships); Business processes and management procedures; Security measures; Provision of contractual services and fulfillment of contractual obligations; Public relations. Office and organisational procedures.<\/li>\n<\/ul>\n<p><strong>Further information on processing methods, procedures and services used:<\/strong><\/p>\n<ul class=\"m-elements\">\n<li><strong>Time Recording: <\/strong>Processes for recording employees&#8217; working hours include both manual and automated methods, such as the use of punch clocks, time tracking software, or mobile apps. Activities involved include entering clock-in and clock-out times, break times, overtime, and absences. To verify and validate the recorded working hours, they are compared with deployment or shift schedules, checked for absences, and approved for overtime by supervisors. Reports and analyses are generated based on the recorded working hours to provide work time records, overtime reports, and absence statistics for management and the human resources department; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Authorization Management: <\/strong>Procedures required for the definition, management, and control of access rights and user roles within a system or an organisation (e.g., creation of authorisation profiles, role- and access-based control, review and approval of access requests, regular review of access rights, tracking and auditing of user activities, creation of security policies and procedures); <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Special categories of personal data: <\/strong>Special categories of personal data are processed in the context of employment relationships or to fulfil legal obligations. The processed special categories of personal data include information concerning the health, trade union membership, or religious affiliation of employees. This data may be transferred to health insurance companies or processed for assessing the employees&#8217; work capacity, for corporate health management, or for declarations to the tax authorities; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Sources of Processed Data: <\/strong>Personal data received during the application process and\/or employment relationship will be processed. Furthermore, where required by law, personal data will be collected from other sources. These may include financial authorities for tax-related information, the respective health insurance company for information on work incapacity, third parties such as employment agencies, or publicly accessible sources like professional social networks in the context of application procedures; <span class=\"\"><strong>Legal Basis:<\/strong> Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Video Surveillance: <\/strong>The monitoring of employees serves the security of the company, the protection of property, and the safety of employees. For this purpose, various processes and data processing steps are carried out.<br \/>\nInitially, surveillance cameras are installed and positioned after a site analysis to identify security-relevant areas. Following this, cameras are installed at suitable locations, with signs or warnings provided to indicate surveillance.<br \/>\nRegular checks are conducted to ensure that the cameras are functioning properly and no failures occur that could compromise security.<br \/>\nThe actual monitoring is done through video recordings to capture and document potential security incidents. These recordings are then evaluated and analysed to identify suspicious activities and respond appropriately.<br \/>\nAll recorded video data is archived in accordance with legal regulations and privacy policies. It should be noted that the data must be deleted after a maximum of 96 hours unless there is a specific suspicion requiring longer retention to investigate the circumstances or ensure the company&#8217;s security.<br \/>\nAdditionally, measures for data deletion are implemented once retention periods have expired or when the data is no longer needed, to comply with privacy policies and protect employees&#8217; privacy; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Purposes of Data Processing: <\/strong>The personal data of employees are primarily processed for the establishment, execution, and termination of the employment relationship. Furthermore, the processing of this data is necessary to fulfil legal obligations in the field of tax and social security law. In addition to these primary purposes, the data of employees are also used to meet regulatory and supervisory requirements, to optimise processes of electronic data processing, and to compile company-internal or cross-company data, possibly including statistical data. Moreover, the data of employees may be processed for the assertion of legal claims and defense in legal disputes; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Transmission of Employee Data: <\/strong>The data of employees is processed internally only by those departments that require it to fulfil operational, contractual, and legal obligations. The transfer of data to external recipients only occurs if it is legally required, or if the affected employees have given their consent. Possible scenarios for this can include requests for information from authorities or in the case of asset formation benefits. Furthermore, the controller may transfer personal data to further recipients as far as this is necessary for fulfilling his contractual and legal obligations as an employer. These recipients can include: a) banks b) health insurance companies, pension insurance institutions, providers of old-age provisions and other social insurance carriers c) authorities, courts (e.g., tax authorities, labour courts, further supervisory authorities within the framework of fulfilling reporting and information obligations) d) tax and legal advisors e) third-party debtors in the case of wage and salary garnishments f) other entities to which legally obligatory declarations must be made.<br \/>\nIn addition, data can be transferred to third parties if this is necessary for communication with business partners, suppliers or other service providers. Examples include details in the sender area of emails or letterheads as well as creating profiles on external platforms; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Transmission of Employee Data to Third Countries: <\/strong>The transfer of employee data to third countries, meaning countries outside the European Union (EU) and the European Economic Area (EEA), occurs only if it is necessary for the fulfilment of the employment relationship, legally required, or if employees have given their consent. Employees will be informed about the details separately, as far as legally required; <span class=\"\"><strong>Legal Basis:<\/strong> Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Business Travel and Travel Expense Settlement: <\/strong>Procedures required for planning, executing, and accounting for business trips (e.g., booking of travel, organizing accommodations and transportation, managing travel expense advances, submitting and reviewing travel expense reports, controlling and recording incurred costs, compliance with travel policies, handling of the travel expense management); <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Payroll and wage accounting: <\/strong>Procedures required for calculating, disbursing, and documenting wages, salaries, and other remuneration for employees (e.g., recording of working hours, calculation of deductions and surcharges, remittance of taxes and social security contributions, preparation of payroll statements, management of wage accounts, reporting to the tax authorities and social security institutions); <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR).<\/span><\/li>\n<li><strong>Deletion of Employee Data: <\/strong>Employee data in Switzerland is deleted when it is no longer required for the purpose for which it was collected, unless it must be retained or archived due to legal obligations or due to the interests of the employer. The following retention and archiving obligations are observed:\n<ul>\n<li>10 years &#8211; Retention period for ledgers and records, annual accounts, inventories, management reports, opening balances, accounting vouchers, and invoices, as well as all required work instructions and other organisational documents (Art. 958f of the Swiss Code of Obligations (OR)).<\/li>\n<li>10 years &#8211; Data necessary for considering potential claims for damages or similar contractual claims and rights, as well as for processing associated inquiries, based on past business experiences and usual industry practices, are stored for the statutory limitation period of ten years, unless a shorter period of five years is applicable, which is relevant in certain cases (Art. 127, 130 OR). Claims expire after five years for rental, lease and capital interest payments, and other periodic services, from the supply of food, for catering and innkeeper debts, as well as from craftsmanship, retail sale of goods, medical care, professional work of lawyers, legal agents, solicitors, and notaries, and from the employment relationship of employees (Art. 128 OR).<br \/>\n.<\/li>\n<li>10 years &#8211; Mandatory retention period for finance-related accounting documents and corresponding business correspondence as per the Business Recordkeeping Ordinance (GeB\u00fcV), specifically pertaining to financial documents of employees (e.g., payroll, social insurance) and clients (e.g., accounts receivable management, pension contracts).<\/li>\n<li>5 years &#8211; Mandatory retention period for employment-related documents as per Art. 73 of Ordinance 1 on the Labour Law (ArGV1), specifically for documents relating to personal details, type of employment, entry\/exit, work\/break\/rest periods, salary supplements, and medical evaluations.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Personnel file management: <\/strong>Procedures required for the organisation, updating, and management of employee data and records (e.g., recording of basic personnel data, retention of employment contracts, certificates and attestations, updating data upon changes, compilation of documents for employee discussions, archiving of personnel files, compliance with data protection regulations); <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR), Healthcare, occupational and social security processing of special categories of personal data (Article 9 (2)(h) GDPR).<\/span><\/li>\n<li><strong>Personnel development, performance evaluation, and staff appraisals: <\/strong>Procedures required in the area of employee promotion and development, as well as in assessing their performance and during employee discussions (e.g., needs analysis for further training, planning and implementation of training measures, creation of performance evaluations, conducting goal-setting and feedback discussions, career planning and talent management, succession planning); <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR), Healthcare, occupational and social security processing of special categories of personal data (Article 9 (2)(h) GDPR).<\/span><\/li>\n<li><strong>Obligation to Provide Data: <\/strong>The person in charge informs the employees that the provision of their data is required. This is generally the case when the data are necessary for the establishment and execution of the employment relationship, or when their collection is mandated by law. The provision of data may also be required when employees assert claims or are entitled to claims. The implementation of these measures or fulfilment of services depends on the provision of such data (for example, providing data for the receipt of wages); <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Compliance with a legal obligation (Article 6 (1) (c) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<li><strong>Publication and Disclosure of Employee Data: <\/strong>The data of employees will only be published or disclosed to third parties if it is necessary for the performance of work tasks according to the employment contract. This applies, for example, when employees are named as contact persons in correspondences, on the website, or in public registers following an agreement or specified job description, or if their field of work includes representative functions. Similarly, this may occur if representation or communication with the public takes place as part of performing these tasks, such as image recordings during public relations activities. Otherwise, employee data is published only with their consent or based on the legitimate interests of the employer, for example, in the case of stage or group photographs taken during a public event; <span class=\"\"><strong>Legal Basis:<\/strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).<\/span><\/li>\n<\/ul>\n<h2 id=\"m210\">Job Application Process<\/h2>\n<p>The application process requires applicants to provide us with the data necessary for their assessment and selection. The information required can be found in the job description or, in the case of online forms, in the information contained therein.<\/p>\n<p>In principle, the required information includes personal information such as name, address, a contact option and proof of the qualifications required for a particular employment. Upon request, we will be happy to provide you with additional information.<\/p>\n<p>Where available, applicants are welcome to submit their applications via our online form, which is securely encrypted to the latest standards. Alternatively, applications can also be sent to us by email. However, we kindly remind you that emails are not inherently encrypted over the Internet. While emails are usually encrypted in transit, they are not encrypted on the servers from which they are sent and received. Therefore, we cannot assume responsibility for the security of the application during its transmission from the sender to our server.<\/p>\n<p><strong>Processing of special categories of data:<\/strong> To the extent that special categories of personal data (Article 9(1) GDPR, e.g., health data, such as disability status or ethnic origin) are requested from applicants or communicated by them during the application process, their processing is carried out so that the controller or the data subject can exercise rights arising from employment law and the law of social security and social protection, in the case of protection of vital interests of the applicants or other persons, or for purposes of preventive or occupational medicine, for the assessment of the employee&#8217;s work ability, for medical diagnosis, for the provision or treatment in the health or social sector, or for the management of systems and services in the health or social sector.<\/p>\n<p><strong>Ereasure of data:<\/strong> In the event of a successful application, the data provided by the applicants may be further processed by us for the purposes of the employment relationship. Otherwise, if the application for a job offer is not successful, the applicant&#8217;s data will be deleted. Applicants&#8217; data will also be deleted if an application is withdrawn, to which applicants are entitled at any time. Subject to a justified revocation by the applicant, the deletion will take place at the latest after the expiry of a period of six months, so that we can answer any follow-up questions regarding the application and comply with our duty of proof under the regulations on equal treatment of applicants. Invoices for any reimbursement of travel expenses are archived in accordance with tax regulations.<\/p>\n<p><strong>Admission to a talent pool &#8211; <\/strong>Admission to a talent pool, if offered, is based on consent. Applicants are informed that their consent to be included in the talent pool is voluntary, has no influence on the current application process and that they can revoke their consent at any time for the future.<\/p>\n<ul class=\"m-elements\">\n<li><strong>Processed data types:<\/strong> Inventory data (For example, the full name, residential address, contact information, customer number, etc.); Contact data (e.g. postal and email addresses or phone numbers); Content data (e.g. textual or pictorial messages and contributions, as well as information pertaining to them, such as details of authorship or the time of creation.). Job applicant details (e.g. Personal data, postal and contact addresses and the documents pertaining to the application and the information contained therein, such as cover letter, curriculum vitae, certificates, etc., as well as other information on the person or qualifications of applicants provided with regard to a specific job or voluntarily by applicants).<\/li>\n<li><strong>Data subjects:<\/strong> Job applicants.<\/li>\n<li><strong>Purposes of processing and legitimate interests:<\/strong> Job Application Process (Establishment and possible later execution as well as possible later termination of the employment relationship).<\/li>\n<li><strong>Retention and deletion:<\/strong> Deletion in accordance with the information provided in the section &#8220;General Information on Data Retention and Deletion&#8221;.<\/li>\n<\/ul>\n<h2 id=\"m15\">Changes and Updates<\/h2>\n<p>We kindly ask you to inform yourself regularly about the contents of our data protection declaration. We will adjust the privacy policy as changes in our data processing practices make this necessary. We will inform you as soon as the changes require your cooperation (e.g. consent) or other individual notification.<\/p>\n<p>If we provide addresses and contact information of companies and organizations in this privacy policy, we ask you to note that addresses may change over time and to verify the information before contacting us.<\/p>\n<h2 id=\"m42\">Terminology and Definitions<\/h2>\n<p>In this section, you will find an overview of the terminology used in this privacy policy. Where the terminology is legally defined, their legal definitions apply. The following explanations, however, are primarily intended to aid understanding.<\/p>\n<ul class=\"glossary\">\n<li><strong>Affiliate Tracking:<\/strong> Affiliate tracking logs links that the linking websites use to refer users to websites with products or other offers. The owners of the respective linked websites can receive a commission if users follow these so-called &#8220;affiliate links&#8221; and subsequently take advantage of the offers (e.g. buy goods or use services). To this end, it is necessary for providers to be able to track whether users who are interested in certain offers subsequently follow the affiliate links. It is therefore necessary for the functionality of affiliate links that they are supplemented by certain values that become part of the link or are otherwise stored, e.g. in a cookie. The values include in particular the source website (referrer), time, an online identification of the owner of the website on which the affiliate link was located, an online identification of the respective offer, an online identifier of the user, as well as tracking specific values such as advertising media ID, partner ID and categorizations<\/li>\n<li><strong>Artificial Intelligence (AI):<\/strong> The purpose of processing data through Artificial Intelligence (AI) includes the automated analysis and processing of user data to identify patterns, make predictions, and improve the efficiency and quality of our services. This involves the collection, cleansing, and structuring of data, training and applying AI models, as well as the continuous review and optimisation of results, and is carried out exclusively with users&#8217; consent or based on legal authorisation grounds.<\/li>\n<li><strong>Contact data:<\/strong> Contact details are essential information that enables communication with individuals or organizations. They include, among others, phone numbers, postal addresses, and email addresses, as well as means of communication like social media handles and instant messaging identifiers.<\/li>\n<li><strong>Content Delivery Network (CDN):<\/strong> A &#8220;Content Delivery Network&#8221; (CDN) is a service with whose help contents of our online services, in particular large media files, such as graphics or scripts, can be delivered faster and more securely with the help of regionally distributed servers connected via the Internet.<\/li>\n<li><strong>Content data:<\/strong> Content data comprise information generated in the process of creating, editing, and publishing content of all types. This category of data may include texts, images, videos, audio files, and other multimedia content published across various platforms and media. Content data are not limited to the content itself but also include metadata providing information about the content, such as tags, descriptions, authorship details, and publication dates.<\/li>\n<li><strong>Contract data:<\/strong> Contract data are specific details pertaining to the formalisation of an agreement between two or more parties. They document the terms under which services or products are provided, exchanged, or sold. This category of data is essential for managing and fulfilling contractual obligations and includes both the identification of the contracting parties and the specific terms and conditions of the agreement. Contract data may encompass the start and end dates of the contract, the nature of the agreed-upon services or products, pricing arrangements, payment terms, termination rights, extension options, and special conditions or clauses. They serve as the legal foundation for the relationship between the parties and are crucial for clarifying rights and duties, enforcing claims, and resolving disputes.<\/li>\n<li><strong>Controller:<\/strong> &#8220;Controller&#8221; means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.<\/li>\n<li><strong>Conversion tracking:<\/strong> Conversion tracking is a method used to evaluate the effectiveness of marketing measures. For this purpose, a cookie is usually stored on the devices of the users within the websites on which the marketing measures take place and then called up again on the target website (e.g. we can thus trace whether the advertisements placed by us on other websites were successful).<\/li>\n<li><strong>Employees:<\/strong> As employees, individuals are those who are engaged in an employment relationship, whether as staff, employees, or in similar positions. Employment refers to a legal relationship between an employer and an employee, established through an employment contract or agreement. It entails the obligation of the employer to pay the employee remuneration while the employee performs their work. The employment relationship encompasses various stages, including establishment, where the employment contract is concluded, execution, where the employee carries out their work activities, and termination, when the employment relationship ends, whether through termination, mutual agreement, or otherwise. Employee data encompasses all information pertaining to these individuals within the context of their employment. This includes aspects such as personal identification details, identification numbers, salary and banking information, working hours, holiday entitlements, health data, and performance assessments.<\/li>\n<li><strong>Inventory data:<\/strong> Inventory data encompass essential information required for the identification and management of contractual partners, user accounts, profiles, and similar assignments. These data may include, among others, personal and demographic details such as names, contact information (addresses, phone numbers, email addresses), birth dates, and specific identifiers (user IDs). Inventory data form the foundation for any formal interaction between individuals and services, facilities, or systems, by enabling unique assignment and communication.<\/li>\n<li><strong>Location data:<\/strong> Location data is created when a mobile device (or another device with the technical requirements for a location determination) connects to a radio cell, a WLAN or similar technical means and functions of location determination. Location data serve to indicate the geographically determinable position of the earth at which the respective device is located. Location data can be used, for example, to display map functions or other information dependent on a location.<\/li>\n<li><strong>Log data:<\/strong> Protocol data, or log data, refer to information regarding events or activities that have been logged within a system or network. These data typically include details such as timestamps, IP addresses, user actions, error messages, and other specifics about the usage or operation of a system. Protocol data is often used for analyzing system issues, monitoring security, or generating performance reports.<\/li>\n<li><strong>Meta, communication and process data:<\/strong> Meta-, communication, and procedural data are categories that contain information about how data is processed, transmitted, and managed. Meta-data, also known as data about data, include information that describes the context, origin, and structure of other data. They can include details about file size, creation date, the author of a document, and modification histories. Communication data capture the exchange of information between users across various channels, such as email traffic, call logs, messages in social networks, and chat histories, including the involved parties, timestamps, and transmission paths. Procedural data describe the processes and operations within systems or organisations, including workflow documentations, logs of transactions and activities, and audit logs used for tracking and verifying procedures.<\/li>\n<li><strong>Payment Data:<\/strong> Payment data comprise all information necessary for processing payment transactions between buyers and sellers. This data is crucial for e-commerce, online banking, and any other form of financial transaction. It includes details such as credit card numbers, bank account information, payment amounts, transaction dates, verification numbers, and billing information. Payment data may also contain information on payment status, chargebacks, authorizations, and fees.<\/li>\n<li><strong>Performance and behavioural data:<\/strong><br \/>\nPerformance and behavioral data refer to information related to how individuals perform tasks or behave within a certain context, such as in an educational, work, or social setting. This data may include metrics such as productivity, efficiency, quality of work, attendance, and adherence to policies or procedures. Behavioral data could encompass interactions with colleagues, communication styles, decision-making processes, and responses to various situations. These types of data are often used for performance evaluations, training and development purposes, and decision-making within organizations.<\/li>\n<li><strong>Personal Data:<\/strong> &#8220;personal data&#8221; means any information relating to an identified or identifiable natural person (&#8220;data subject&#8221;); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.<\/li>\n<li><strong>Processing:<\/strong> The term &#8220;processing&#8221; covers a wide range and practically every handling of data, be it collection, evaluation, storage, transmission or erasure.<\/li>\n<li><strong>Profiles with user-related information:<\/strong> The processing of &#8220;profiles with user-related information&#8221;, or &#8220;profiles&#8221; for short, includes any kind of automated processing of personal data that consists of using these personal data to analyse, evaluate or predict certain personal aspects relating to a natural person (depending on the type of profiling, this may include different information concerning demographics, behaviour and interests, such as interaction with websites and their content, etc.) (e.g. interests in certain content or products, click behaviour on a website or location). Cookies and web beacons are often used for profiling purposes.<\/li>\n<li><strong>Targeting:<\/strong> &#8220;Tracking&#8221; is the term used when the behaviour of users can be traced across several websites. As a rule, behavior and interest information with regard to the websites used is stored in cookies or on the servers of the tracking technology providers (so-called profiling). This information can then be used, for example, to display advertisements to users presumably corresponding to their interests.<\/li>\n<li><strong>Usage data:<\/strong> Usage data refer to information that captures how users interact with digital products, services, or platforms. These data encompass a wide range of information that demonstrates how users utilise applications, which features they prefer, how long they spend on specific pages, and through what paths they navigate an application. Usage data can also include the frequency of use, timestamps of activities, IP addresses, device information, and location data. They are particularly valuable for analysing user behaviour, optimising user experiences, personalising content, and improving products or services. Furthermore, usage data play a crucial role in identifying trends, preferences, and potential problem areas within digital offerings<\/li>\n<li><strong>Web Analytics:<\/strong> Web Analytics serves the evaluation of visitor traffic of online services and can determine their behavior or interests in certain information, such as content of websites. With the help of web analytics, website owners, for example, can recognize at what time visitors visit their website and what content they are interested in. This enables them, for example, to better adapt the content of their websites to the needs of their visitors. For the purposes of web analytics , pseudonymous cookies and web beacons are often used to recognize returning visitors and thus obtain more precise analyses of the use of an online service.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;5&#8243; back_color=&#8221;color-112385&#8243; overlay_alpha=&#8221;60&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; enable_top_divider=&#8221;default&#8221; top_divider=&#8221;gradient&#8221; shape_top_h_use_pixel=&#8221;true&#8221; shape_top_height_percent=&#8221;100&#8243; shape_top_color=&#8221;color-xsdn&#8221; shape_top_opacity=&#8221;100&#8243; shape_top_index=&#8221;0&#8243; bottom_divider=&#8221;gradient&#8221; [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"wf_page_folders":[95],"class_list":["post-160881","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Privacy Policy &#8211; 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